Iuka, Oxford Airbnb revenue and occupancy data

What Airbnb listings in Iuka earn, how often they're booked, and how that compares with the rest of Oxford, MS.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in Iuka earned $18,873 on average, were booked for 44% of the nights they were open, and averaged $181 a night. The median gross yield, before expenses, is 10.8%.

Yearly revenue

$18,873

Occupancy

44%

Nightly rate

$181

Gross yield

10.8%

before expenses

Median of 33 listings

Active listings

41

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My take on Iuka

Iuka listings averaged $18,873 in trailing-year revenue, compared with $34,882 across Oxford, MS. The average nightly rate was $181, giving investors a local rate benchmark when reviewing comparable listings.

Median potential gross yield was also lower: 10.8%, versus 14.0% market-wide. That yield is based on annual room-revenue potential and excludes expenses, financing and taxes. Check whether a prospective property's purchase price and comparable listings support its projected revenue rather than treating the area yield as a net return.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in Iuka?

Regularly available Airbnb listings in Iuka earned an average of $18,873 over the past 12 months. That is 46% less than the Oxford, MS average of $34,882. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Iuka?

Listings in Iuka were booked for an average of 44% of the nights they were open for booking over the past 12 months. That is 7 points lower than the Oxford, MS average of 51%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Iuka?

The average nightly rate in Iuka was $181 over the past 12 months, including cleaning fees. That is 52% lower than the Oxford, MS average of $376.

Is an Airbnb in Iuka profitable?

For homes with a matched home value, the median room-revenue potential in Iuka is $21,630 a year and the median gross yield is 10.8%. Gross yield is 3.2 points lower than the Oxford, MS median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in Iuka by bedroom count?

The table shows average yearly revenue and median gross yield for each home size, with the Oxford, MS figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Iuka, with Oxford, MS figures
BedroomsYearly revenueGross yield
2 bedrooms

17 listings

$18,004

Oxford, MS: $22,926

11.2%

Oxford, MS: 13.2%

3 bedrooms

15 listings

$18,164

Oxford, MS: $35,829

9.2%

Oxford, MS: 14.2%

4+ bedrooms

5 listings

$27,087

Oxford, MS: $71,138

Not enough data

Oxford, MS: 17.5%

How does Iuka compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Iuka, the Oxford, MS market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Iuka

This area

41 listings

$18,87344%$18110.8%
Oxford, MS market

519 listings

$34,88251%$37614.0%
Tupelo

96 listings

$22,97457%$20815.2%
Central Oxford

97 listings

$54,45950%$64914.6%
South Oxford

92 listings

$52,49153%$56513.9%
West Oxford

52 listings

$39,75153%$41312.6%

Where is Iuka?

The Oxford, MS market includes 16 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (41 in Iuka). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 3, 2026 and refresh monthly.

Why are these figures different from the Oxford, MS market page?

The market page summarizes all of Oxford, MS from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

Related guides

  • Oxford, MS Airbnb market data
  • Best Airbnb neighborhoods to invest in Oxford

Go deeper on Iuka

With BNBCalc Markets, compare Iuka by bedroom count and performance level, see home prices, and browse its listings on the map.

Explore IukaReveal any property's Airbnb profitability