North Ocala & Northern Marion, FL Airbnb revenue and occupancy data

What Airbnb listings in North Ocala & Northern Marion earn, how often they're booked, and how that compares with the rest of Ocala, FL.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in North Ocala & Northern Marion earned $18,483 on average, were booked for 50% of the nights they were open, and averaged $181 a night. The median gross yield, before expenses, is 11.0%.

Yearly revenue

$18,483

Occupancy

50%

Nightly rate

$181

Gross yield

11.0%

before expenses

Median of 39 listings

Active listings

56

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My take on North Ocala & Northern Marion

North Ocala & Northern Marion has lower average trailing-year booking revenue than the wider Ocala, FL market: $18,483 versus $21,701. Its median potential gross yield is slightly higher, at 11.0% compared with 10.6% market-wide.

The yield is potential and comes before expenses, financing and taxes. Lower revenue does not by itself settle the investment question; compare a particular property's likely revenue with its purchase price and operating costs.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in North Ocala & Northern Marion?

Regularly available Airbnb listings in North Ocala & Northern Marion earned an average of $18,483 over the past 12 months. That is 15% less than the Ocala, FL average of $21,701. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in North Ocala & Northern Marion?

Listings in North Ocala & Northern Marion were booked for an average of 50% of the nights they were open for booking over the past 12 months. That is 1 points higher than the Ocala, FL average of 49%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in North Ocala & Northern Marion?

The average nightly rate in North Ocala & Northern Marion was $181 over the past 12 months, including cleaning fees. That is 22% lower than the Ocala, FL average of $231.

Is an Airbnb in North Ocala & Northern Marion profitable?

For homes with a matched home value, the median room-revenue potential in North Ocala & Northern Marion is $23,124 a year and the median gross yield is 11.0%. Gross yield is 0.4 points higher than the Ocala, FL median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in North Ocala & Northern Marion by bedroom count?

The table shows average yearly revenue and median gross yield for each home size, with the Ocala, FL figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in North Ocala & Northern Marion, with Ocala, FL figures
BedroomsYearly revenueGross yield
1 bedroom

12 listings

$14,136

Ocala, FL: $14,925

Not enough data

Ocala, FL: 17.6%

2 bedrooms

16 listings

$16,655

Ocala, FL: $17,067

12.3%

Ocala, FL: 10.6%

3 bedrooms

21 listings

$18,659

Ocala, FL: $22,183

9.2%

Ocala, FL: 10.1%

4+ bedrooms

7 listings

$29,584

Ocala, FL: $35,141

Not enough data

Ocala, FL: 11.2%

How does North Ocala & Northern Marion compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in North Ocala & Northern Marion, the Ocala, FL market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
North Ocala & Northern Marion

This area

56 listings

$18,48350%$18111.0%
Ocala, FL market

1,434 listings

$21,70149%$23110.6%
Northwest Ocala Horse Country

163 listings

$21,16647%$2369.8%
Central Ocala

160 listings

$21,97348%$21312.2%
Fort McCoy & Silver Springs Forest

66 listings

$21,19748%$20616.1%
Southeast Ocala & Silver Springs Shores

53 listings

$24,88152%$23513.3%

Where is North Ocala & Northern Marion?

The Ocala, FL market includes 15 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover North Ocala and Northern Marion together.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (56 in North Ocala & Northern Marion). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 3, 2026 and refresh monthly.

Why are these figures different from the Ocala, FL market page?

The market page summarizes all of Ocala, FL from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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Go deeper on North Ocala & Northern Marion

With BNBCalc Markets, compare North Ocala & Northern Marion by bedroom count and performance level, see home prices, and browse its listings on the map.

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