Ruston and Grambling, Monroe Airbnb revenue and occupancy data

What Airbnb listings in Ruston and Grambling earn, how often they're booked, and how that compares with the rest of Monroe, LA.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in Ruston and Grambling earned $21,674 on average, were booked for 46% of the nights they were open, and averaged $231 a night. The median gross yield, before expenses, is 13.7%.

Yearly revenue

$21,674

Occupancy

46%

Nightly rate

$231

Gross yield

13.7%

before expenses

Median of 42 listings

Active listings

66

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My take on Ruston and Grambling

Ruston and Grambling has lower booking revenue than the wider Monroe, LA market despite a slightly higher average nightly rate. Average trailing-year revenue is $21,674, compared with $24,145 for the market. Occupancy is 46% versus 55%, measured as the share of available nights booked. The rate premium alone is not a reason to project stronger revenue. For a purchase projection, check whether comparable listings support the assumed booked nights rather than relying on the nightly rate alone.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in Ruston and Grambling?

Regularly available Airbnb listings in Ruston and Grambling earned an average of $21,674 over the past 12 months. That is 10% less than the Monroe, LA average of $24,145. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Ruston and Grambling?

Listings in Ruston and Grambling were booked for an average of 46% of the nights they were open for booking over the past 12 months. That is 9 points lower than the Monroe, LA average of 55%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Ruston and Grambling?

The average nightly rate in Ruston and Grambling was $231 over the past 12 months, including cleaning fees. That is 3% higher than the Monroe, LA average of $224.

Is an Airbnb in Ruston and Grambling profitable?

For homes with a matched home value, the median room-revenue potential in Ruston and Grambling is $28,603 a year and the median gross yield is 13.7%. Gross yield is 6.5 points lower than the Monroe, LA median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in Ruston and Grambling by bedroom count?

The table shows average yearly revenue and median gross yield for each home size, with the Monroe, LA figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Ruston and Grambling, with Monroe, LA figures
BedroomsYearly revenueGross yield
1 bedroom

10 listings

$15,354

Monroe, LA: $16,871

Not enough data

Monroe, LA: 21.1%

2 bedrooms

18 listings

$17,462

Monroe, LA: $21,037

14.7%

Monroe, LA: 26.4%

3 bedrooms

24 listings

$24,153

Monroe, LA: $25,034

14.3%

Monroe, LA: 19.3%

4+ bedrooms

14 listings

$27,352

Monroe, LA: $34,484

8.7%

Monroe, LA: 14.1%

How does Ruston and Grambling compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Ruston and Grambling, the Monroe, LA market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Ruston and Grambling

This area

66 listings

$21,67446%$23113.7%
Monroe, LA market

418 listings

$24,14555%$22420.2%
Farmerville and Lake D’Arbonne

65 listings

$28,44652%$25720.0%
West Monroe and Claiborne

62 listings

$24,47560%$21917.8%
Central and North Monroe

58 listings

$24,28257%$20020.5%
East Monroe and Swartz

40 listings

$24,82564%$20823.2%

Where is Ruston and Grambling?

The Monroe, LA market includes 14 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (66 in Ruston and Grambling). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of October 27, 2026 and refresh monthly.

Why are these figures different from the Monroe, LA market page?

The market page summarizes all of Monroe, LA from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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Go deeper on Ruston and Grambling

With BNBCalc Markets, compare Ruston and Grambling by bedroom count and performance level, see home prices, and browse its listings on the map.

Explore Ruston and GramblingReveal any property's Airbnb profitability