Frenchtown, Huson & Northwest Missoula, MT Airbnb revenue and occupancy data
What Airbnb listings in Frenchtown, Huson & Northwest Missoula earn, how often they're booked, and how that compares with the rest of Missoula, MT.
Over the past 12 months, regularly available listings in Frenchtown, Huson & Northwest Missoula earned $32,444 on average, were booked for 51% of the nights they were open, and averaged $353 a night. The median gross yield, before expenses, is 8.0%.
Yearly revenue
$32,444
Occupancy
51%
Nightly rate
$353
Gross yield
8.0%
before expenses
Median of 28 listings
Active listings
37
My take on Frenchtown, Huson & Northwest Missoula
Frenchtown, Huson & Northwest Missoula had average trailing-year booking revenue of $32,444, above the $27,896 average across Missoula, MT. Median potential gross yield, however, was nearly level with the wider market: 8.0% versus 8.0%.
The yield uses annual room-revenue potential from a separate sample of rentals matched to home values and is before expenses, financing and taxes. Higher booking revenue alone doesn't establish that a particular purchase will deliver a better return.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Frenchtown, Huson & Northwest Missoula?
Regularly available Airbnb listings in Frenchtown, Huson & Northwest Missoula earned an average of $32,444 over the past 12 months. That is 16% more than the Missoula, MT average of $27,896. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Frenchtown, Huson & Northwest Missoula?
Listings in Frenchtown, Huson & Northwest Missoula were booked for an average of 51% of the nights they were open for booking over the past 12 months. That is 1 points higher than the Missoula, MT average of 50%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Frenchtown, Huson & Northwest Missoula?
The average nightly rate in Frenchtown, Huson & Northwest Missoula was $353 over the past 12 months, including cleaning fees. That is 18% higher than the Missoula, MT average of $298.
Is an Airbnb in Frenchtown, Huson & Northwest Missoula profitable?
For homes with a matched home value, the median room-revenue potential in Frenchtown, Huson & Northwest Missoula is $46,863 a year and the median gross yield is 8.0%. Gross yield is about the same as the Missoula, MT median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Frenchtown, Huson & Northwest Missoula by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Missoula, MT figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 8 listings | $16,547 Missoula, MT: $18,502 | Not enough data Missoula, MT: 7.5% |
| 2 bedrooms 9 listings | $22,171 Missoula, MT: $23,533 | 7.7% Missoula, MT: 7.6% |
| 3 bedrooms 8 listings | $31,071 Missoula, MT: $33,408 | 8.1% Missoula, MT: 8.3% |
| 4+ bedrooms 11 listings | $53,846 Missoula, MT: $51,748 | 10.9% Missoula, MT: 10.0% |
How does Frenchtown, Huson & Northwest Missoula compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Frenchtown, Huson & Northwest Missoula This area 37 listings | $32,444 | 51% | $353 | 8.0% |
| Missoula, MT market 811 listings | $27,896 | 50% | $298 | 8.0% |
| South & West Missoula 46 listings | $33,275 | 50% | $337 | 8.5% |
| Riverfront & Rose Park 106 listings | $27,808 | 53% | $256 | 9.0% |
| Franklin to the Fort 84 listings | $26,957 | 54% | $251 | 7.8% |
| University District 45 listings | $28,989 | 47% | $330 | 8.8% |
Where is Frenchtown, Huson & Northwest Missoula?
The Missoula, MT market includes 15 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Frenchtown, Huson, and Northwest Missoula together.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (37 in Frenchtown, Huson & Northwest Missoula). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of October 30, 2026 and refresh monthly.
Why are these figures different from the Missoula, MT market page?
The market page summarizes all of Missoula, MT from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Frenchtown, Huson & Northwest Missoula
With BNBCalc Markets, compare Frenchtown, Huson & Northwest Missoula by bedroom count and performance level, see home prices, and browse its listings on the map.