Rolla and Surrounding Countryside, Mark Twain National Forest Airbnb revenue and occupancy data
What Airbnb listings in Rolla and Surrounding Countryside earn, how often they're booked, and how that compares with the rest of Mark Twain National Forest, MO.
Over the past 12 months, regularly available listings in Rolla and Surrounding Countryside earned $22,080 on average, were booked for 55% of the nights they were open, and averaged $206 a night. The median gross yield, before expenses, is 12.2%.
Yearly revenue
$22,080
Occupancy
55%
Nightly rate
$206
Gross yield
12.2%
before expenses
Median of 50 listings
Active listings
62
My take on Rolla and Surrounding Countryside
Rolla and Surrounding Countryside booked 55% of available nights, above the wider market's 49%. Average trailing-year booking revenue was $22,080, also above the market figure.
Median potential gross yield was 12.2%, compared with 12.9% market-wide. That yield comes from a separate matched home-value sample and is before expenses, financing and taxes. Stronger occupancy alone doesn't establish the return on a purchase; the price and costs of the specific property still matter.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Rolla and Surrounding Countryside?
Regularly available Airbnb listings in Rolla and Surrounding Countryside earned an average of $22,080 over the past 12 months. That is 7% more than the Mark Twain National Forest, MO average of $20,628. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Rolla and Surrounding Countryside?
Listings in Rolla and Surrounding Countryside were booked for an average of 55% of the nights they were open for booking over the past 12 months. That is 6 points higher than the Mark Twain National Forest, MO average of 49%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Rolla and Surrounding Countryside?
The average nightly rate in Rolla and Surrounding Countryside was $206 over the past 12 months, including cleaning fees. That is about the same as the Mark Twain National Forest, MO average of $207.
Is an Airbnb in Rolla and Surrounding Countryside profitable?
For homes with a matched home value, the median room-revenue potential in Rolla and Surrounding Countryside is $24,176 a year and the median gross yield is 12.2%. Gross yield is 0.7 points lower than the Mark Twain National Forest, MO median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Rolla and Surrounding Countryside by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Mark Twain National Forest, MO figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 8 listings | $18,640 Mark Twain National Forest, MO: $17,395 | Not enough data Mark Twain National Forest, MO: 15.2% |
| 2 bedrooms 18 listings | $16,921 Mark Twain National Forest, MO: $18,450 | 14.1% Mark Twain National Forest, MO: 14.5% |
| 3 bedrooms 21 listings | $18,758 Mark Twain National Forest, MO: $21,114 | 10.0% Mark Twain National Forest, MO: 11.4% |
| 4+ bedrooms 14 listings | $36,477 Mark Twain National Forest, MO: $35,786 | 10.8% Mark Twain National Forest, MO: 10.7% |
How does Rolla and Surrounding Countryside compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Rolla and Surrounding Countryside This area 62 listings | $22,080 | 55% | $206 | 12.2% |
| Mark Twain National Forest, MO market 691 listings | $20,628 | 49% | $207 | 12.9% |
| St. James and Surrounding Countryside 51 listings | $15,868 | 51% | $145 | 11.0% |
| Salem and Dent Countryside 32 listings | $18,821 | 48% | $184 | 17.1% |
| Northern St. Francois County 32 listings | $16,122 | 54% | $147 | 17.6% |
| Arcadia Valley and Iron Countryside 34 listings | $20,516 | 41% | $211 | 16.8% |
Where is Rolla and Surrounding Countryside?
The Mark Twain National Forest, MO market includes 28 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (62 in Rolla and Surrounding Countryside). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Mark Twain National Forest, MO market page?
The market page summarizes all of Mark Twain National Forest, MO from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Rolla and Surrounding Countryside
With BNBCalc Markets, compare Rolla and Surrounding Countryside by bedroom count and performance level, see home prices, and browse its listings on the map.