What Airbnb listings in Farmington and Surrounding Countryside earn, how often they're booked, and how that compares with the rest of Mark Twain National Forest, MO.

Over the past 12 months, regularly available listings in Farmington and Surrounding Countryside earned $22,297 on average, were booked for 50% of the nights they were open, and averaged $204 a night. The median gross yield, before expenses, is 13.0%.
Yearly revenue
$22,297
Occupancy
50%
Nightly rate
$204
Gross yield
13.0%
before expenses
Median of 28 listings
Active listings
33
Farmington and Surrounding Countryside produced $22,297 in average trailing-year booking revenue, above the wider market's $20,628. Occupancy was 50% of available nights, compared with 49% market-wide, while average nightly rates were close. The higher revenue average does not, by itself, support assuming a higher nightly rate for a particular home. Compare listings with a similar bedroom count and nightly rate before using the area average to estimate what a specific property might earn.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
Regularly available Airbnb listings in Farmington and Surrounding Countryside earned an average of $22,297 over the past 12 months. That is 8% more than the Mark Twain National Forest, MO average of $20,628. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in Farmington and Surrounding Countryside were booked for an average of 50% of the nights they were open for booking over the past 12 months. That is 1 points higher than the Mark Twain National Forest, MO average of 49%. Nights a host blocked off don't count.
The average nightly rate in Farmington and Surrounding Countryside was $204 over the past 12 months, including cleaning fees. That is 1% lower than the Mark Twain National Forest, MO average of $207.
For homes with a matched home value, the median room-revenue potential in Farmington and Surrounding Countryside is $24,971 a year and the median gross yield is 13.0%. Gross yield is 0.1 points higher than the Mark Twain National Forest, MO median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityEvery row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Farmington and Surrounding Countryside This area 33 listings | $22,297 | 50% | $204 | 13.0% |
| Mark Twain National Forest, MO market 691 listings | $20,628 | 49% | $207 | 12.9% |
| Northern St. Francois County 32 listings | $16,122 | 54% | $147 | 17.6% |
| Arcadia Valley and Iron Countryside 34 listings | $20,516 | 41% | $211 | 16.8% |
| Cape Girardeau 54 listings | $18,037 | 52% | $178 | 12.2% |
| Salem and Dent Countryside 32 listings | $18,821 | 48% | $184 | 17.1% |
The Mark Twain National Forest, MO market includes 28 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (33 in Farmington and Surrounding Countryside). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
Figures are current as of November 3, 2026 and refresh monthly.
The market page summarizes all of Mark Twain National Forest, MO from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare Farmington and Surrounding Countryside by bedroom count and performance level, see home prices, and browse its listings on the map.