Santa Monica, Malibu Airbnb revenue and occupancy data
What Airbnb listings in Santa Monica earn, how often they're booked, and how that compares with the rest of Malibu, CA.
Over the past 12 months, regularly available listings in Santa Monica earned $51,640 on average, were booked for 64% of the nights they were open, and averaged $386 a night. The median gross yield, before expenses, is 7.8%.
Yearly revenue
$51,640
Occupancy
64%
Nightly rate
$386
Gross yield
7.8%
before expenses
Median of 297 listings
Active listings
337
My take on Santa Monica
Santa Monica averages $51,640 in trailing-year booking revenue, below the wider market’s $73,939. But the qualifying two-bedroom group averages $63,908, compared with $58,862 for two-bedrooms across the market.
That difference is a reason to look at bedroom segments rather than apply the overall area figure to every home. Compare similarly sized listings and the property’s purchase price before deciding whether its likely revenue supports the investment.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Santa Monica?
Regularly available Airbnb listings in Santa Monica earned an average of $51,640 over the past 12 months. That is 30% less than the Malibu, CA average of $73,939. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Santa Monica?
Listings in Santa Monica were booked for an average of 64% of the nights they were open for booking over the past 12 months. That is 5 points higher than the Malibu, CA average of 59%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Santa Monica?
The average nightly rate in Santa Monica was $386 over the past 12 months, including cleaning fees. That is 39% lower than the Malibu, CA average of $632.
Is an Airbnb in Santa Monica profitable?
For homes with a matched home value, the median room-revenue potential in Santa Monica is $71,135 a year and the median gross yield is 7.8%. Gross yield is 0.8 points higher than the Malibu, CA median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Santa Monica by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Malibu, CA figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| Studio 33 listings | $37,446 Malibu, CA: $35,783 | – |
| 1 bedroom 165 listings | $39,977 Malibu, CA: $41,620 | 8.0% Malibu, CA: 7.8% |
| 2 bedrooms 116 listings | $63,908 Malibu, CA: $58,862 | 7.6% Malibu, CA: 6.8% |
| 3 bedrooms 20 listings | $89,848 Malibu, CA: $88,304 | 6.4% Malibu, CA: 6.7% |
How does Santa Monica compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Santa Monica This area 337 listings | $51,640 | 64% | $386 | 7.8% |
| Malibu, CA market 2,656 listings | $73,939 | 59% | $632 | 7.0% |
| Venice 298 listings | $79,742 | 60% | $667 | 6.0% |
| Mar Vista & Palms 153 listings | $46,527 | 66% | $365 | 6.5% |
| Westwood & Sawtelle 104 listings | $57,053 | 63% | $470 | 7.3% |
| Marina del Rey 112 listings | $52,470 | 58% | $448 | 7.8% |
Where is Santa Monica?
The Malibu, CA market includes 17 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (337 in Santa Monica). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Malibu, CA market page?
The market page summarizes all of Malibu, CA from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
Related guides
Go deeper on Santa Monica
With BNBCalc Markets, compare Santa Monica by bedroom count and performance level, see home prices, and browse its listings on the map.