Williamstown and North Adams Country, Lanesboro Airbnb revenue and occupancy data
What Airbnb listings in Williamstown and North Adams Country earn, how often they're booked, and how that compares with the rest of Lanesboro, MA.
Over the past 12 months, regularly available listings in Williamstown and North Adams Country earned $33,645 on average, were booked for 54% of the nights they were open, and averaged $355 a night. The median gross yield, before expenses, is 15.2%.
Yearly revenue
$33,645
Occupancy
54%
Nightly rate
$355
Gross yield
15.2%
before expenses
Median of 71 listings
Active listings
86
My take on Williamstown and North Adams Country
Williamstown and North Adams Country averaged $33,645 in trailing-year booking revenue, below the wider Lanesboro, MA market. Yet its median potential gross yield was 15.2%, above the market's 11.4%. That yield comes from a separate matched home-value sample and is before expenses, financing and taxes.
Among qualifying bedroom groups, four-or-more-bedroom rentals averaged $48,713 in trailing-year revenue, versus $61,015 for the same group market-wide. For a larger home, check comparable rental revenue rather than assuming the area-wide yield advantage carries over.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Williamstown and North Adams Country?
Regularly available Airbnb listings in Williamstown and North Adams Country earned an average of $33,645 over the past 12 months. That is 16% less than the Lanesboro, MA average of $39,857. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Williamstown and North Adams Country?
Listings in Williamstown and North Adams Country were booked for an average of 54% of the nights they were open for booking over the past 12 months. That is 1 points higher than the Lanesboro, MA average of 53%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Williamstown and North Adams Country?
The average nightly rate in Williamstown and North Adams Country was $355 over the past 12 months, including cleaning fees. That is 20% lower than the Lanesboro, MA average of $445.
Is an Airbnb in Williamstown and North Adams Country profitable?
For homes with a matched home value, the median room-revenue potential in Williamstown and North Adams Country is $45,318 a year and the median gross yield is 15.2%. Gross yield is 3.8 points higher than the Lanesboro, MA median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Williamstown and North Adams Country by bedroom count?
One-bedroom homes have the highest gross yield in Williamstown and North Adams Country, at 16.2%. The table shows average yearly revenue and median gross yield for each home size, with the Lanesboro, MA figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 16 listings | $20,390 Lanesboro, MA: $23,527 | 16.2% Lanesboro, MA: 14.9% |
| 2 bedrooms 24 listings | $27,655 Lanesboro, MA: $27,229 | 13.5% Lanesboro, MA: 11.7% |
| 3 bedrooms 23 listings | $38,287 Lanesboro, MA: $37,181 | 14.1% Lanesboro, MA: 10.7% |
| 4+ bedrooms 20 listings | $48,713 Lanesboro, MA: $61,015 | 15.7% Lanesboro, MA: 11.0% |
How does Williamstown and North Adams Country compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Williamstown and North Adams Country This area 86 listings | $33,645 | 54% | $355 | 15.2% |
| Lanesboro, MA market 752 listings | $39,857 | 53% | $445 | 11.4% |
| Hancock and Lanesborough 57 listings | $45,653 | 52% | $491 | 17.8% |
| Mohawk Trail and Shelburne Country 57 listings | $38,218 | 58% | $368 | 13.5% |
| Pittsfield and Eastern Berkshires 58 listings | $30,475 | 55% | $353 | 11.9% |
| Lenox and Richmond 47 listings | $34,601 | 51% | $454 | 11.0% |
Where is Williamstown and North Adams Country?
The Lanesboro, MA market includes 11 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (86 in Williamstown and North Adams Country). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Lanesboro, MA market page?
The market page summarizes all of Lanesboro, MA from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Williamstown and North Adams Country
With BNBCalc Markets, compare Williamstown and North Adams Country by bedroom count and performance level, see home prices, and browse its listings on the map.