What Airbnb listings in Cumberland, Turtle Lake and Western Lakes earn, how often they're booked, and how that compares with the rest of Hayward, WI.

Over the past 12 months, regularly available listings in Cumberland, Turtle Lake and Western Lakes earned $34,261 on average, were booked for 54% of the nights they were open, and averaged $371 a night. The median gross yield, before expenses, is 14.8%.
Yearly revenue
$34,261
Occupancy
54%
Nightly rate
$371
Gross yield
14.8%
before expenses
Median of 29 listings
Active listings
49
Cumberland, Turtle Lake and Western Lakes averaged $34,261 in trailing-year revenue, above the Hayward, WI average of $30,714. Its median potential gross yield was 14.8%, compared with 10.0% for the market. The higher yield gives a different view from booking revenue: it relates annual revenue potential to home value rather than describing past earnings. It is before expenses, financing and taxes, not an estimate of what an owner keeps.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
Regularly available Airbnb listings in Cumberland, Turtle Lake and Western Lakes earned an average of $34,261 over the past 12 months. That is 12% more than the Hayward, WI average of $30,714. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in Cumberland, Turtle Lake and Western Lakes were booked for an average of 54% of the nights they were open for booking over the past 12 months. That is 3 points higher than the Hayward, WI average of 51%. Nights a host blocked off don't count.
The average nightly rate in Cumberland, Turtle Lake and Western Lakes was $371 over the past 12 months, including cleaning fees. That is 2% lower than the Hayward, WI average of $377.
For homes with a matched home value, the median room-revenue potential in Cumberland, Turtle Lake and Western Lakes is $47,436 a year and the median gross yield is 14.8%. Gross yield is 4.8 points higher than the Hayward, WI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityThe table shows average yearly revenue and median gross yield for each home size, with the Hayward, WI figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 2 bedrooms 17 listings | $27,577 Hayward, WI: $22,350 | 9.3% Hayward, WI: 10.7% |
| 3 bedrooms 19 listings | $37,250 Hayward, WI: $27,696 | 14.9% Hayward, WI: 9.0% |
| 4+ bedrooms 13 listings | $38,631 Hayward, WI: $48,164 | Not enough data Hayward, WI: 10.2% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Cumberland, Turtle Lake and Western Lakes This area 49 listings | $34,261 | 54% | $371 | 14.8% |
| Hayward, WI market 546 listings | $30,714 | 51% | $377 | 10.0% |
| Danbury, Webster and North Burnett Lakes 57 listings | $28,726 | 54% | $337 | 11.4% |
| Chippewa Flowage and Southern Hayward Lakes 78 listings | $29,332 | 51% | $379 | 9.9% |
| Hayward and Seeley Country 84 listings | $24,672 | 52% | $289 | 8.2% |
| Round Lake and Spider Lake Country 50 listings | $31,256 | 46% | $386 | 10.7% |
The Hayward, WI market includes 11 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Cumberland and Turtle Lake and Western Lakes together.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (49 in Cumberland, Turtle Lake and Western Lakes). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
Figures are current as of November 2, 2026 and refresh monthly.
The market page summarizes all of Hayward, WI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare Cumberland, Turtle Lake and Western Lakes by bedroom count and performance level, see home prices, and browse its listings on the map.