Farmington and West San Juan Country, NM Airbnb revenue and occupancy data
What Airbnb listings in Farmington and West San Juan Country earn, how often they're booked, and how that compares with the rest of Farmington, NM.
Over the past 12 months, regularly available listings in Farmington and West San Juan Country earned $23,128 on average, were booked for 56% of the nights they were open, and averaged $203 a night. The median gross yield, before expenses, is 12.3%.
Yearly revenue
$23,128
Occupancy
56%
Nightly rate
$203
Gross yield
12.3%
before expenses
Median of 69 listings
Active listings
94
My take on Farmington and West San Juan Country
Farmington and West San Juan Country's revenue comparison changes with bedroom count. Among the qualifying groups, two-bedroom rentals average $18,363 in trailing-year booking revenue, below the wider market's $20,677. Rentals with four or more bedrooms move the other way, averaging $35,451 versus $32,705. That split calls for separate revenue estimates by property size, rather than applying the area's modest overall revenue edge to every home. It does not establish that the larger rentals deliver a better return.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Farmington and West San Juan Country?
Regularly available Airbnb listings in Farmington and West San Juan Country earned an average of $23,128 over the past 12 months. That is 2% more than the Farmington, NM average of $22,606. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Farmington and West San Juan Country?
Listings in Farmington and West San Juan Country were booked for an average of 56% of the nights they were open for booking over the past 12 months. That is 4 points higher than the Farmington, NM average of 52%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Farmington and West San Juan Country?
The average nightly rate in Farmington and West San Juan Country was $203 over the past 12 months, including cleaning fees. That is 2% lower than the Farmington, NM average of $207.
Is an Airbnb in Farmington and West San Juan Country profitable?
For homes with a matched home value, the median room-revenue potential in Farmington and West San Juan Country is $35,794 a year and the median gross yield is 12.3%. Gross yield is 1.0 points higher than the Farmington, NM median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Farmington and West San Juan Country by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Farmington, NM figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 12 listings | $13,725 Farmington, NM: $14,894 | Not enough data |
| 2 bedrooms 20 listings | $18,363 Farmington, NM: $20,677 | 14.5% Farmington, NM: 11.3% |
| 3 bedrooms 39 listings | $23,118 Farmington, NM: $22,806 | 12.0% Farmington, NM: 11.4% |
| 4+ bedrooms 20 listings | $35,451 Farmington, NM: $32,705 | 12.9% Farmington, NM: 11.3% |
How does Farmington and West San Juan Country compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Farmington and West San Juan Country This area 94 listings | $23,128 | 56% | $203 | 12.3% |
| Farmington, NM market 186 listings | $22,606 | 52% | $207 | 11.3% |
Where is Farmington and West San Juan Country?
The Farmington, NM market includes 8 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (94 in Farmington and West San Juan Country). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Farmington, NM market page?
The market page summarizes all of Farmington, NM from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Farmington and West San Juan Country
With BNBCalc Markets, compare Farmington and West San Juan Country by bedroom count and performance level, see home prices, and browse its listings on the map.