What Airbnb listings in McKinleyville earn, how often they're booked, and how that compares with the rest of Eureka, CA.

Over the past 12 months, regularly available listings in McKinleyville earned $37,637 on average, were booked for 55% of the nights they were open, and averaged $325 a night. The median gross yield, before expenses, is 10.5%.
Yearly revenue
$37,637
Occupancy
55%
Nightly rate
$325
Gross yield
10.5%
before expenses
Median of 67 listings
Active listings
99
McKinleyville's median potential gross yield of 10.5% is effectively level with 10.5% across the wider Eureka, CA market. Average trailing-year booking revenue is modestly higher at $37,637, compared with $35,535 marketwide. That modest revenue lead alone is not a reason to pay a premium for a property. Gross yield is based on revenue potential, not the trailing-year booking average, and comes before expenses, financing and taxes.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
Regularly available Airbnb listings in McKinleyville earned an average of $37,637 over the past 12 months. That is 6% more than the Eureka, CA average of $35,535. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in McKinleyville were booked for an average of 55% of the nights they were open for booking over the past 12 months. That is 1 points higher than the Eureka, CA average of 54%. Nights a host blocked off don't count.
The average nightly rate in McKinleyville was $325 over the past 12 months, including cleaning fees. That is 3% higher than the Eureka, CA average of $315.
For homes with a matched home value, the median room-revenue potential in McKinleyville is $43,229 a year and the median gross yield is 10.5%. Gross yield is about the same as the Eureka, CA median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityThe table shows average yearly revenue and median gross yield for each home size, with the Eureka, CA figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 24 listings | $21,778 Eureka, CA: $25,199 | Not enough data Eureka, CA: 10.4% |
| 2 bedrooms 24 listings | $35,673 Eureka, CA: $33,910 | 10.9% Eureka, CA: 10.7% |
| 3 bedrooms 31 listings | $35,833 Eureka, CA: $40,745 | 8.1% Eureka, CA: 10.1% |
| 4+ bedrooms 17 listings | $68,421 Eureka, CA: $53,878 | 10.9% Eureka, CA: 10.9% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| McKinleyville This area 99 listings | $37,637 | 55% | $325 | 10.5% |
| Eureka, CA market 1,324 listings | $35,535 | 54% | $315 | 10.5% |
| Arcata 227 listings | $27,888 | 55% | $239 | 8.3% |
| Eureka 158 listings | $30,932 | 52% | $276 | 10.8% |
| Trinidad & Westhaven 199 listings | $49,126 | 57% | $415 | 11.9% |
| Ferndale & Fortuna 59 listings | $30,566 | 52% | $280 | 10.0% |
The Eureka, CA market includes 10 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (99 in McKinleyville). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
Figures are current as of November 3, 2026 and refresh monthly.
The market page summarizes all of Eureka, CA from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare McKinleyville by bedroom count and performance level, see home prices, and browse its listings on the map.