Eureka, CA
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Annual revenue (actual)
$51.9k
12 mo avg
↑12%
from prior 12 mo
Occupancy rate
46%
12 mo avg
↓1%
from prior 12 mo
Avg daily rate
$252
12 mo avg
↑14%
from prior 12 mo
Gross yield
10.3%
Current potential
↑0.2 pts
vs prior-year prices
Lead time
41 days
12 mo avg
↑2 days
from prior 12 mo
Revpar
$105
12 mo avg
↑17%
from prior 12 mo
Methodology note: Figures reflect Eureka market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Ranked by median gross yield across eligible homes. Each home’s annual room-revenue potential is compared with its ZIP- and bedroom-matched value, before expenses.
| Neighborhood | Revenue (potential) | Gross yield |
|---|---|---|
| Trinidad & Westhaven | $79.9K 82 listings | 12.1% 82 listings |
| Southern Humboldt | $37.0K 9 listings | 12.0% 9 listings |
| Shelter Cove | $42.7K 23 listings | 11.4% 23 listings |
| Eureka | $36.2K 120 listings | 10.8% 120 listings |
| McKinleyville | $43.5K 61 listings | 9.9% 61 listings |
Data as of 2026-10-06
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Median revenue
Median home value
Gross yield
Supply
Amenity revenue impact
This estimate compares similar listings in this market. When local data is limited, we blend in state and U.S. results to prevent unusually high or low estimates.
| Amenity | Est. revenue impact |
|---|---|
| Hot Tub | +33% $17,131/yr |
| Gym | 🔒 +2•% · $•••••/yr Revenue lift and listing count available in Markets |
| EV Charger | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +5% · $••••/yr Revenue lift and listing count available in Markets |
| Sauna | 🔒 +5% · $••••/yr Revenue lift and listing count available in Markets |
| Parking | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
| Pool | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
| TV | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (4.0 nights)
2 bedrooms (3.9 nights)
1 bedroom (3.8 nights)
3 bedrooms (3.8 nights)
Studio (3.5 nights)
Cleaning fee by bedroom
4+ bedrooms ($206)
3 bedrooms ($135)
2 bedrooms ($106)
1 bedroom ($64)
Studio ($48)
Professional host share
Professionally managed (54%)
Independent hosts (46%)
Housing market signals
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Are home values in Eureka going up or down?
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Which home type gives you the most space for the price?
Over the 12 months ending September 2026, the Eureka market averaged 1,670 active Airbnb and VRBO listings, up 1% from a year earlier and up 10% over two years.
An average Eureka listing earns $46K/year. High-performing listings earn $90K, while low-performing listings earn $19K.
Median Eureka home prices by size are 1-bedroom $272K, 2-bedroom $341K, 3-bedroom $461K, and 4+ bedroom $536K.
Average occupancy in Eureka is 39%, producing RevPAR of $97 per available night.
Rules vary across Eureka. Eureka: Moderate. Permit required, business license, TOT collection. Owner-occupancy required for residential zones. Complaint-driven enforcement, some unpermitted operations exist. Arcata: Strict. Conditional use permit required, owner-occupancy mandatory, 30-day minimum rentals in most zones. Active enforcement with citations and fines. Trinidad: Lenient. Business license and TOT required. No owner-occupancy rule. Light enforcement, primarily complaint-based. Redding: Lenient. Business license and TOT collection required. No caps or owner-occupancy rules. Minimal proactive enforcement. Verify requirements for the property's jurisdiction.
The Eureka Airbnb and VRBO market does not show clear signs of oversaturation. Supply has grown 1% year-over-year, while RevPAR has increased 23%, suggesting demand is outpacing available supply.
RevPAR is highest in July and June; it is lowest in January and February.
The most common amenities are Internet (96%), Kitchen (96%), Heating (95%). The strongest positive revenue associations are Hot Tub (+38%), Washing Machine (+33%), Bbq (+31%).
Average daily rate in Eureka is $273, up 16% year-over-year. Rates peak in July and are lowest in January.
Guests in Eureka book an average of 41 days in advance, up 6% from last year. Booking windows range from 37 days for 1-bedroom listings to 48 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Friday and are lowest on Wednesday. Weekend occupancy is 33% higher than weekday occupancy.
For each eligible home, annual room-revenue potential is divided by a ZIP- and bedroom-matched home-value estimate. Groups show the median of those yields. Cleaning income is excluded. Gross yield is before expenses and financing.
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