Eureka, CA
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Overview
Annual Rev
$52.1k
12 mo avg
↑11%
from prior 12 mo
Occupancy rate
40%
12 mo avg
↓2%
from prior 12 mo
Avg daily rate
$250
12 mo avg
↑16%
from prior 12 mo
Lead time
39 days
12 mo avg
↓4 days
from prior 12 mo
Revpar
$98
12 mo avg
↑2%
from prior 12 mo
Methodology note: Figures reflect Eureka market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Amenity revenue impact
| Amenity | Est. revenue impact |
|---|---|
| Hot Tub | +30% $15,632/yr |
| Gym | 🔒 +2•% · $•••••/yr Revenue lift and listing count available in Markets |
| Heating | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| EV Charger | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Pool | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Lake Access | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Sauna | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Internet | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (4.3 nights)
4+ bedrooms (4.3 nights)
3 bedrooms (3.8 nights)
1 bedroom (3.6 nights)
Cleaning fee by bedroom
4+ bedrooms ($204)
3 bedrooms ($135)
2 bedrooms ($106)
1 bedroom ($64)
Professional host share
Professionally managed (70%)
Independent hosts (30%)
Housing market signals
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Over the 12 months ending August 2026, the Eureka market averaged 1,669 active Airbnb and VRBO listings, down 0% from a year earlier and up 10% over two years.
An average Eureka listing earns $47K/year. High-performing listings earn $90K, while low-performing listings earn $20K.
Median Eureka home prices by size are 1-bedroom $278K, 2-bedroom $348K, 3-bedroom $465K, and 4+ bedroom $540K.
Average gross yield is 12%, reaching 23% for high-performing listings. Gross yield excludes financing and operating costs, so net profitability varies by property.
Average occupancy in Eureka is 39%, producing RevPAR of $92 per available night.
4+ bedroom listings have the highest average gross yield at 14%. They average $74K/year in revenue against a $540K median purchase price.
Rules vary across Eureka. Eureka: Moderate. Business license required, zoning compliance needed. Some neighborhoods restricted. Moderate enforcement with complaint-based action. Arcata: Strict. Prohibited in residential zones except owner-occupied with conditional use permit. Active enforcement, limited STRs operate. Trinidad: Moderate. Business license and TOT required. Owner-occupancy preferred but not absolute. Light enforcement, mostly complaint-driven. Redding: Lenient. Business license and TOT collection required. No occupancy restrictions. Minimal enforcement beyond tax compliance. Verify requirements for the property's jurisdiction.
The Eureka Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 0% year-over-year, while RevPAR has increased 13%, suggesting demand is outpacing available supply.
RevPAR is highest in July and June; it is lowest in January and February.
The most common amenities are Kitchen (96%), Internet (94%), Heating (93%). The strongest positive revenue associations are Hot Tub (+37%), Washing Machine (+33%), Bbq (+28%).
Average daily rate in Eureka is $271, up 17% year-over-year. Rates peak in July and are lowest in January.
Guests in Eureka book an average of 40 days in advance, down 2% from last year. Booking windows range from 36 days for 1-bedroom listings to 47 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Friday and are lowest on Wednesday. Weekend occupancy is 32% higher than weekday occupancy.