River Road & Santa Clara, Eugene Airbnb revenue and occupancy data
What Airbnb listings in River Road & Santa Clara earn, how often they're booked, and how that compares with the rest of Eugene, OR.
Over the past 12 months, regularly available listings in River Road & Santa Clara earned $26,231 on average, were booked for 54% of the nights they were open, and averaged $271 a night. The median gross yield, before expenses, is 8.3%.
Yearly revenue
$26,231
Occupancy
54%
Nightly rate
$271
Gross yield
8.3%
before expenses
Median of 45 listings
Active listings
48
My take on River Road & Santa Clara
River Road & Santa Clara is broadly in line with the region on revenue and potential gross yield. Average trailing-year booking revenue is $26,231, compared with $27,843 regionally. Median potential gross yield is nearly level at 8.3% versus 8.2%. The small yield gap is not much of a reason to favor the area by itself. Gross yield is before expenses, financing and taxes, so the actual asking price and operating budget matter more than that narrow difference.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in River Road & Santa Clara?
Regularly available Airbnb listings in River Road & Santa Clara earned an average of $26,231 over the past 12 months. That is 6% less than the Eugene, OR average of $27,843. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in River Road & Santa Clara?
Listings in River Road & Santa Clara were booked for an average of 54% of the nights they were open for booking over the past 12 months. That is 4 points higher than the Eugene, OR average of 50%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in River Road & Santa Clara?
The average nightly rate in River Road & Santa Clara was $271 over the past 12 months, including cleaning fees. That is 6% lower than the Eugene, OR average of $287.
Is an Airbnb in River Road & Santa Clara profitable?
For homes with a matched home value, the median room-revenue potential in River Road & Santa Clara is $28,055 a year and the median gross yield is 8.3%. Gross yield is 0.1 points higher than the Eugene, OR median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in River Road & Santa Clara by bedroom count?
Homes with four or more bedrooms have the highest gross yield in River Road & Santa Clara, at 17.7%. The table shows average yearly revenue and median gross yield for each home size, with the Eugene, OR figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 21 listings | $15,574 Eugene, OR: $16,743 | 5.8% Eugene, OR: 6.9% |
| 2 bedrooms 11 listings | $19,581 Eugene, OR: $22,434 | 6.2% Eugene, OR: 8.1% |
| 3 bedrooms 9 listings | $34,989 Eugene, OR: $37,306 | 9.9% Eugene, OR: 9.8% |
| 4+ bedrooms 6 listings | $65,329 Eugene, OR: $53,976 | 17.7% Eugene, OR: 9.7% |
How does River Road & Santa Clara compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| River Road & Santa Clara This area 48 listings | $26,231 | 54% | $271 | 8.3% |
| Eugene, OR market 942 listings | $27,843 | 50% | $287 | 8.2% |
| Cal Young & Northeast Eugene 59 listings | $32,889 | 51% | $344 | 8.2% |
| West Eugene 62 listings | $26,880 | 52% | $270 | 8.1% |
| Central Eugene 124 listings | $22,661 | 48% | $238 | 7.5% |
| East Eugene 149 listings | $36,247 | 49% | $382 | 9.6% |
Where is River Road & Santa Clara?
The Eugene, OR market includes 15 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover River Road and Santa Clara together.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (48 in River Road & Santa Clara). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Eugene, OR market page?
The market page summarizes all of Eugene, OR from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on River Road & Santa Clara
With BNBCalc Markets, compare River Road & Santa Clara by bedroom count and performance level, see home prices, and browse its listings on the map.