Eau Claire and Altoona, WI Airbnb revenue and occupancy data

What Airbnb listings in Eau Claire and Altoona earn, how often they're booked, and how that compares with the rest of Eau Claire, WI.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in Eau Claire and Altoona earned $22,271 on average, were booked for 48% of the nights they were open, and averaged $217 a night. The median gross yield, before expenses, is 9.2%.

Yearly revenue

$22,271

Occupancy

48%

Nightly rate

$217

Gross yield

9.2%

before expenses

Median of 50 listings

Active listings

67

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My take on Eau Claire and Altoona

Eau Claire and Altoona is close to the wider market on occupancy, not on nightly pricing. Occupancy is 48% of available nights, while the average nightly rate is $217 versus $307 across Eau Claire, WI. Average trailing-year booking revenue is lower too, at $22,271. Using the wider market's nightly rate in a purchase forecast would be a meaningful step above the local average. Similar occupancy is not enough to justify that assumption; comparable properties in the area need to support the rate.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in Eau Claire and Altoona?

Regularly available Airbnb listings in Eau Claire and Altoona earned an average of $22,271 over the past 12 months. That is 16% less than the Eau Claire, WI average of $26,587. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Eau Claire and Altoona?

Listings in Eau Claire and Altoona were booked for an average of 48% of the nights they were open for booking over the past 12 months. That is about the same as the Eau Claire, WI average of 48%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Eau Claire and Altoona?

The average nightly rate in Eau Claire and Altoona was $217 over the past 12 months, including cleaning fees. That is 29% lower than the Eau Claire, WI average of $307.

Is an Airbnb in Eau Claire and Altoona profitable?

For homes with a matched home value, the median room-revenue potential in Eau Claire and Altoona is $24,503 a year and the median gross yield is 9.2%. Gross yield is 1.6 points lower than the Eau Claire, WI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in Eau Claire and Altoona by bedroom count?

The table shows average yearly revenue and median gross yield for each home size, with the Eau Claire, WI figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Eau Claire and Altoona, with Eau Claire, WI figures
BedroomsYearly revenueGross yield
1 bedroom

13 listings

$14,541

Eau Claire, WI: $17,590

Not enough data
2 bedrooms

28 listings

$18,372

Eau Claire, WI: $20,038

9.2%

Eau Claire, WI: 10.4%

3 bedrooms

16 listings

$23,451

Eau Claire, WI: $25,637

8.4%

Eau Claire, WI: 10.5%

4+ bedrooms

8 listings

$47,033

Eau Claire, WI: $45,625

10.5%

Eau Claire, WI: 12.7%

How does Eau Claire and Altoona compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Eau Claire and Altoona, the Eau Claire, WI market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Eau Claire and Altoona

This area

67 listings

$22,27148%$2179.2%
Eau Claire, WI market

539 listings

$26,58748%$30710.8%
Chippewa Falls and Lake Wissota

35 listings

$29,14341%$32911.2%
Upper Chippewa and Lake Holcombe Country

41 listings

$27,02650%$3219.9%
Chetek Lakes

36 listings

$19,54458%$24511.3%
Rice Lake and Northern Barron Country

42 listings

$24,18046%$31212.0%

Where is Eau Claire and Altoona?

The Eau Claire, WI market includes 15 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (67 in Eau Claire and Altoona). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of October 31, 2026 and refresh monthly.

Why are these figures different from the Eau Claire, WI market page?

The market page summarizes all of Eau Claire, WI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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Go deeper on Eau Claire and Altoona

With BNBCalc Markets, compare Eau Claire and Altoona by bedroom count and performance level, see home prices, and browse its listings on the map.

Explore Eau Claire and AltoonaReveal any property's Airbnb profitability