Pee Dee & Florence, Columbia Airbnb revenue and occupancy data

What Airbnb listings in Pee Dee & Florence earn, how often they're booked, and how that compares with the rest of Columbia, SC.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in Pee Dee & Florence earned $19,929 on average, were booked for 49% of the nights they were open, and averaged $201 a night. The median gross yield, before expenses, is 17.1%.

Yearly revenue

$19,929

Occupancy

49%

Nightly rate

$201

Gross yield

17.1%

before expenses

Median of 100 listings

Active listings

131

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My take on Pee Dee & Florence

In Pee Dee & Florence, three-bedroom listings average $21,722 in trailing-year booking revenue versus $16,514 for two-bedroom listings. Within these qualifying groups, median potential gross yield favors two bedrooms: 20.9% versus 14.6% for three. The higher three-bedroom revenue average does not by itself justify a larger purchase budget. Compare the extra purchase and operating costs with the additional booking income rather than choosing on revenue alone. Potential gross yield is before expenses, financing and taxes.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in Pee Dee & Florence?

Regularly available Airbnb listings in Pee Dee & Florence earned an average of $19,929 over the past 12 months. That is 31% less than the Columbia, SC average of $28,936. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Pee Dee & Florence?

Listings in Pee Dee & Florence were booked for an average of 49% of the nights they were open for booking over the past 12 months. That is 3 points lower than the Columbia, SC average of 52%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Pee Dee & Florence?

The average nightly rate in Pee Dee & Florence was $201 over the past 12 months, including cleaning fees. That is 26% lower than the Columbia, SC average of $272.

Is an Airbnb in Pee Dee & Florence profitable?

For homes with a matched home value, the median room-revenue potential in Pee Dee & Florence is $25,048 a year and the median gross yield is 17.1%. Gross yield is 2.8 points higher than the Columbia, SC median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in Pee Dee & Florence by bedroom count?

One-bedroom homes have the highest gross yield in Pee Dee & Florence, at 30.6%. The table shows average yearly revenue and median gross yield for each home size, with the Columbia, SC figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Pee Dee & Florence, with Columbia, SC figures
BedroomsYearly revenueGross yield
Studio

5 listings

$17,859

Columbia, SC: $19,203

–
1 bedroom

29 listings

$14,835

Columbia, SC: $16,779

30.6%

Columbia, SC: 15.9%

2 bedrooms

35 listings

$16,514

Columbia, SC: $21,596

20.9%

Columbia, SC: 15.6%

3 bedrooms

47 listings

$21,722

Columbia, SC: $27,428

14.6%

Columbia, SC: 13.3%

4+ bedrooms

15 listings

$32,820

Columbia, SC: $51,191

15.4%

Columbia, SC: 13.9%

How does Pee Dee & Florence compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Pee Dee & Florence, the Columbia, SC market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Pee Dee & Florence

This area

131 listings

$19,92949%$20117.1%
Columbia, SC market

2,684 listings

$28,93652%$27214.3%
South Columbia, Cayce & West Columbia

194 listings

$30,85355%$26216.8%
Santee Cooper & Inland Lowcountry

385 listings

$34,76155%$30620.5%
North & Northeast Columbia

144 listings

$25,87752%$24120.2%
Downtown & Central Columbia

399 listings

$26,93652%$23613.9%

Where is Pee Dee & Florence?

The Columbia, SC market includes 9 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Pee Dee and Florence together.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (131 in Pee Dee & Florence). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 3, 2026 and refresh monthly.

Why are these figures different from the Columbia, SC market page?

The market page summarizes all of Columbia, SC from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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Go deeper on Pee Dee & Florence

With BNBCalc Markets, compare Pee Dee & Florence by bedroom count and performance level, see home prices, and browse its listings on the map.

Explore Pee Dee & FlorenceReveal any property's Airbnb profitability