Downtown & Central Columbia, SC Airbnb revenue and occupancy data
What Airbnb listings in Downtown & Central Columbia earn, how often they're booked, and how that compares with the rest of Columbia, SC.
Over the past 12 months, regularly available listings in Downtown & Central Columbia earned $26,936 on average, were booked for 52% of the nights they were open, and averaged $236 a night. The median gross yield, before expenses, is 13.9%.
Yearly revenue
$26,936
Occupancy
52%
Nightly rate
$236
Gross yield
13.9%
before expenses
Median of 376 listings
Active listings
399
My take on Downtown & Central Columbia
Downtown & Central Columbia has lower average trailing-year booking revenue than the wider Columbia, SC market: $26,936 versus $28,936. Yet each qualifying bedroom group averages more revenue than its wider-market counterpart.
Three-bedroom listings, for example, average $31,182 versus $27,428. That makes bedroom mix important when interpreting the area average. For a three-bedroom property, the same-bedroom comparison is a more useful starting point than treating the lower overall average as its revenue benchmark.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Downtown & Central Columbia?
Regularly available Airbnb listings in Downtown & Central Columbia earned an average of $26,936 over the past 12 months. That is 7% less than the Columbia, SC average of $28,936. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Downtown & Central Columbia?
Listings in Downtown & Central Columbia were booked for an average of 52% of the nights they were open for booking over the past 12 months. That is about the same as the Columbia, SC average of 52%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Downtown & Central Columbia?
The average nightly rate in Downtown & Central Columbia was $236 over the past 12 months, including cleaning fees. That is 13% lower than the Columbia, SC average of $272.
Is an Airbnb in Downtown & Central Columbia profitable?
For homes with a matched home value, the median room-revenue potential in Downtown & Central Columbia is $29,904 a year and the median gross yield is 13.9%. Gross yield is 0.4 points lower than the Columbia, SC median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Downtown & Central Columbia by bedroom count?
One-bedroom homes have the highest gross yield in Downtown & Central Columbia, at 15.4%. The table shows average yearly revenue and median gross yield for each home size, with the Columbia, SC figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 102 listings | $18,480 Columbia, SC: $16,779 | 15.4% Columbia, SC: 15.9% |
| 2 bedrooms 144 listings | $22,313 Columbia, SC: $21,596 | 13.4% Columbia, SC: 15.6% |
| 3 bedrooms 106 listings | $31,182 Columbia, SC: $27,428 | 13.4% Columbia, SC: 13.3% |
| 4+ bedrooms 44 listings | $52,016 Columbia, SC: $51,191 | 13.8% Columbia, SC: 13.9% |
How does Downtown & Central Columbia compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Downtown & Central Columbia This area 399 listings | $26,936 | 52% | $236 | 13.9% |
| Columbia, SC market 2,684 listings | $28,936 | 52% | $272 | 14.3% |
| North & Northeast Columbia 144 listings | $25,877 | 52% | $241 | 20.2% |
| South Columbia, Cayce & West Columbia 194 listings | $30,853 | 55% | $262 | 16.8% |
| Lake Murray & Lexington 432 listings | $35,192 | 50% | $353 | 12.4% |
| Rock Hill, Camden & Northern Piedmont 347 listings | $27,394 | 51% | $253 | 12.2% |
Where is Downtown & Central Columbia?
The Columbia, SC market includes 9 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Downtown and Central Columbia together.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (399 in Downtown & Central Columbia). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Columbia, SC market page?
The market page summarizes all of Columbia, SC from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Downtown & Central Columbia
With BNBCalc Markets, compare Downtown & Central Columbia by bedroom count and performance level, see home prices, and browse its listings on the map.