What Airbnb listings in Aiken, North Augusta & Thoroughbred Country earn, how often they're booked, and how that compares with the rest of Columbia, SC.

Over the past 12 months, regularly available listings in Aiken, North Augusta & Thoroughbred Country earned $22,552 on average, were booked for 51% of the nights they were open, and averaged $237 a night. The median gross yield, before expenses, is 12.6%.
Yearly revenue
$22,552
Occupancy
51%
Nightly rate
$237
Gross yield
12.6%
before expenses
Median of 210 listings
Active listings
309
Aiken, North Augusta & Thoroughbred Country gives investors a reason to compare two-bedroom homes with larger properties rather than screening on revenue alone. Among the qualifying bedroom groups, four-or-more-bedroom listings average $37,612 in trailing-year booking revenue, compared with $17,851 for two-bedroom listings. But the two-bedroom group's median potential gross yield is 13.2%, above 10.4% for the larger group.
Both yield figures are before expenses, financing and taxes. If the goal is revenue potential relative to property value rather than higher average booking revenue, the two-bedroom group deserves attention alongside the larger homes.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
Regularly available Airbnb listings in Aiken, North Augusta & Thoroughbred Country earned an average of $22,552 over the past 12 months. That is 22% less than the Columbia, SC average of $28,936. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in Aiken, North Augusta & Thoroughbred Country were booked for an average of 51% of the nights they were open for booking over the past 12 months. That is 1 points lower than the Columbia, SC average of 52%. Nights a host blocked off don't count.
The average nightly rate in Aiken, North Augusta & Thoroughbred Country was $237 over the past 12 months, including cleaning fees. That is 13% lower than the Columbia, SC average of $272.
For homes with a matched home value, the median room-revenue potential in Aiken, North Augusta & Thoroughbred Country is $29,889 a year and the median gross yield is 12.6%. Gross yield is 1.7 points lower than the Columbia, SC median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityThe table shows average yearly revenue and median gross yield for each home size, with the Columbia, SC figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 49 listings | $15,997 Columbia, SC: $16,779 | Not enough data Columbia, SC: 15.9% |
| 2 bedrooms 104 listings | $17,851 Columbia, SC: $21,596 | 13.2% Columbia, SC: 15.6% |
| 3 bedrooms 106 listings | $23,887 Columbia, SC: $27,428 | 12.8% Columbia, SC: 13.3% |
| 4+ bedrooms 46 listings | $37,612 Columbia, SC: $51,191 | 10.4% Columbia, SC: 13.9% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Aiken, North Augusta & Thoroughbred Country This area 309 listings | $22,552 | 51% | $237 | 12.6% |
| Columbia, SC market 2,684 listings | $28,936 | 52% | $272 | 14.3% |
| Downtown & Central Columbia 399 listings | $26,936 | 52% | $236 | 13.9% |
| Lake Murray & Lexington 432 listings | $35,192 | 50% | $353 | 12.4% |
| South Columbia, Cayce & West Columbia 194 listings | $30,853 | 55% | $262 | 16.8% |
| Santee Cooper & Inland Lowcountry 385 listings | $34,761 | 55% | $306 | 20.5% |
The Columbia, SC market includes 9 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Aiken, North Augusta, and Thoroughbred Country together.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (309 in Aiken, North Augusta & Thoroughbred Country). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
Figures are current as of November 3, 2026 and refresh monthly.
The market page summarizes all of Columbia, SC from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare Aiken, North Augusta & Thoroughbred Country by bedroom count and performance level, see home prices, and browse its listings on the map.