The Wildwoods, Cape May Airbnb revenue and occupancy data
What Airbnb listings in The Wildwoods earn, how often they're booked, and how that compares with the rest of Cape May, NJ.
Over the past 12 months, regularly available listings in The Wildwoods earned $32,909 on average, were booked for 53% of the nights they were open, and averaged $431 a night. The median gross yield, before expenses, is 10.5%.
Yearly revenue
$32,909
Occupancy
53%
Nightly rate
$431
Gross yield
10.5%
before expenses
Median of 623 listings
Active listings
682
My take on The Wildwoods
The Wildwoods has an area-wide potential gross yield advantage over Cape May, NJ, but that advantage reverses for three-bedroom rentals. One-bedroom rentals have a median potential gross yield of 13.0%, versus 10.8% for their wider-market counterparts. Three-bedroom rentals come in at 8.6%, below 9.7%.
The area-wide yield should not be carried straight into a three-bedroom budget. Bedroom-specific comparable listings are more relevant to that search, and these potential gross yields are still before expenses, financing and taxes.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in The Wildwoods?
Regularly available Airbnb listings in The Wildwoods earned an average of $32,909 over the past 12 months. That is 17% less than the Cape May, NJ average of $39,668. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in The Wildwoods?
Listings in The Wildwoods were booked for an average of 53% of the nights they were open for booking over the past 12 months. That is 1 points higher than the Cape May, NJ average of 52%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in The Wildwoods?
The average nightly rate in The Wildwoods was $431 over the past 12 months, including cleaning fees. That is 15% lower than the Cape May, NJ average of $505.
Is an Airbnb in The Wildwoods profitable?
For homes with a matched home value, the median room-revenue potential in The Wildwoods is $50,514 a year and the median gross yield is 10.5%. Gross yield is 0.8 points higher than the Cape May, NJ median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in The Wildwoods by bedroom count?
One-bedroom homes have the highest gross yield in The Wildwoods, at 13.0%. The table shows average yearly revenue and median gross yield for each home size, with the Cape May, NJ figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| Studio 23 listings | $17,176 Cape May, NJ: $24,050 | – |
| 1 bedroom 173 listings | $22,291 Cape May, NJ: $26,081 | 13.0% Cape May, NJ: 10.8% |
| 2 bedrooms 172 listings | $27,361 Cape May, NJ: $31,046 | 10.6% Cape May, NJ: 10.0% |
| 3 bedrooms 203 listings | $35,592 Cape May, NJ: $40,321 | 8.6% Cape May, NJ: 9.7% |
| 4+ bedrooms 111 listings | $56,408 Cape May, NJ: $61,935 | 9.5% Cape May, NJ: 7.8% |
How does The Wildwoods compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| The Wildwoods This area 682 listings | $32,909 | 53% | $431 | 10.5% |
| Cape May, NJ market 1,600 listings | $39,668 | 52% | $505 | 9.7% |
| Lower Township & the Villas 397 listings | $48,772 | 52% | $507 | 10.3% |
| Cape May 284 listings | $38,822 | 49% | $559 | 7.7% |
| Middle Township 75 listings | $42,361 | 47% | $507 | 12.0% |
| Avalon & Stone Harbor 69 listings | $51,920 | 49% | $927 | 3.3% |
Where is The Wildwoods?
The Cape May, NJ market includes 7 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (682 in The Wildwoods). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Cape May, NJ market page?
The market page summarizes all of Cape May, NJ from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
Related guides
Go deeper on The Wildwoods
With BNBCalc Markets, compare The Wildwoods by bedroom count and performance level, see home prices, and browse its listings on the map.