West Martha's Vineyard, Cape Cod Airbnb revenue and occupancy data

What Airbnb listings in West Martha's Vineyard earn, how often they're booked, and how that compares with the rest of Cape Cod, MA.

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Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in West Martha's Vineyard earned $57,078 on average, were booked for 52% of the nights they were open, and averaged $780 a night. The median gross yield, before expenses, is 4.2%.

Yearly revenue

$57,078

Occupancy

52%

Nightly rate

$780

Gross yield

4.2%

before expenses

Median of 30 listings

Active listings

47

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My take on West Martha's Vineyard

Occupancy is not the main difference between West Martha's Vineyard and the wider market. Average occupancy is 52% of available nights, essentially in line with Cape Cod, MA. Average trailing-year booking revenue is higher at $57,078, versus $44,661 marketwide, alongside an above-market average nightly rate of $780. For a property-level estimate, test that rate against rentals with similar bedroom counts. The revenue premium alone is not a reason to assume a higher share of available nights will be booked.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in West Martha's Vineyard?

Regularly available Airbnb listings in West Martha's Vineyard earned an average of $57,078 over the past 12 months. That is 28% more than the Cape Cod, MA average of $44,661. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in West Martha's Vineyard?

Listings in West Martha's Vineyard were booked for an average of 52% of the nights they were open for booking over the past 12 months. That is about the same as the Cape Cod, MA average of 52%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in West Martha's Vineyard?

The average nightly rate in West Martha's Vineyard was $780 over the past 12 months, including cleaning fees. That is 27% higher than the Cape Cod, MA average of $616.

Is an Airbnb in West Martha's Vineyard profitable?

For homes with a matched home value, the median room-revenue potential in West Martha's Vineyard is $90,002 a year and the median gross yield is 4.2%. Gross yield is 3.3 points lower than the Cape Cod, MA median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in West Martha's Vineyard by bedroom count?

The table shows average yearly revenue and median gross yield for each home size, with the Cape Cod, MA figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in West Martha's Vineyard, with Cape Cod, MA figures
BedroomsYearly revenueGross yield
1 bedroom

5 listings

$32,118

Cape Cod, MA: $28,922

Not enough data

Cape Cod, MA: 8.8%

2 bedrooms

7 listings

$46,554

Cape Cod, MA: $34,986

4.3%

Cape Cod, MA: 7.6%

3 bedrooms

12 listings

$53,464

Cape Cod, MA: $44,518

3.6%

Cape Cod, MA: 7.8%

4+ bedrooms

20 listings

$73,205

Cape Cod, MA: $63,926

5.1%

Cape Cod, MA: 6.3%

How does West Martha's Vineyard compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in West Martha's Vineyard, the Cape Cod, MA market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
West Martha's Vineyard

This area

47 listings

$57,07852%$7804.2%
Cape Cod, MA market

3,900 listings

$44,66152%$6167.5%
Vineyard Haven and Tisbury

73 listings

$58,97249%$7586.3%
Edgartown

110 listings

$63,35452%$8564.8%
Oak Bluffs

154 listings

$44,49050%$7175.9%
Falmouth

249 listings

$43,33753%$5377.7%

Where is West Martha's Vineyard?

The Cape Cod, MA market includes 28 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (47 in West Martha's Vineyard). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 3, 2026 and refresh monthly.

Why are these figures different from the Cape Cod, MA market page?

The market page summarizes all of Cape Cod, MA from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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Go deeper on West Martha's Vineyard

With BNBCalc Markets, compare West Martha's Vineyard by bedroom count and performance level, see home prices, and browse its listings on the map.

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