What Airbnb listings in South Amarillo earn, how often they're booked, and how that compares with the rest of Canyon, TX.

Over the past 12 months, regularly available listings in South Amarillo earned $23,776 on average, were booked for 59% of the nights they were open, and averaged $202 a night. The median gross yield, before expenses, is 14.6%.
Yearly revenue
$23,776
Occupancy
59%
Nightly rate
$202
Gross yield
14.6%
before expenses
Median of 171 listings
Active listings
218
South Amarillo's higher booking revenue does not come with a higher potential gross yield. Average trailing-year booking revenue is $23,776, versus $22,247 across Canyon, TX. Median potential gross yield runs the other way: 14.6% versus 15.7%, before expenses, financing and taxes.
The revenue advantage also varies by bedroom count. The one-bedroom average is above its market counterpart, while the two-bedroom average is below. A property forecast should use comparables with the same bedroom count rather than assume the area's overall revenue lead applies to every layout.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
Regularly available Airbnb listings in South Amarillo earned an average of $23,776 over the past 12 months. That is 7% more than the Canyon, TX average of $22,247. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in South Amarillo were booked for an average of 59% of the nights they were open for booking over the past 12 months. That is 2 points higher than the Canyon, TX average of 57%. Nights a host blocked off don't count.
The average nightly rate in South Amarillo was $202 over the past 12 months, including cleaning fees. That is 5% higher than the Canyon, TX average of $193.
For homes with a matched home value, the median room-revenue potential in South Amarillo is $36,012 a year and the median gross yield is 14.6%. Gross yield is 1.1 points lower than the Canyon, TX median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityThe table shows average yearly revenue and median gross yield for each home size, with the Canyon, TX figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 37 listings | $16,894 Canyon, TX: $14,029 | Not enough data Canyon, TX: 14.0% |
| 2 bedrooms 39 listings | $17,691 Canyon, TX: $21,710 | 19.4% Canyon, TX: 21.4% |
| 3 bedrooms 99 listings | $24,049 Canyon, TX: $24,358 | 14.8% Canyon, TX: 14.8% |
| 4+ bedrooms 42 listings | $35,033 Canyon, TX: $36,188 | 11.9% Canyon, TX: 12.7% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| South Amarillo This area 218 listings | $23,776 | 59% | $202 | 14.6% |
| Canyon, TX market 820 listings | $22,247 | 57% | $193 | 15.7% |
| Canyon & Palo Duro Canyon 192 listings | $30,426 | 52% | $269 | 15.6% |
| Central & North Amarillo 310 listings | $17,260 | 61% | $145 | 16.7% |
The Canyon, TX market includes 8 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (218 in South Amarillo). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
Figures are current as of November 2, 2026 and refresh monthly.
The market page summarizes all of Canyon, TX from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare South Amarillo by bedroom count and performance level, see home prices, and browse its listings on the map.