Branson & Highway 76, MO Airbnb revenue and occupancy data
What Airbnb listings in Branson & Highway 76 earn, how often they're booked, and how that compares with the rest of Branson, MO.
Over the past 12 months, regularly available listings in Branson & Highway 76 earned $31,487 on average, were booked for 47% of the nights they were open, and averaged $289 a night. The median gross yield, before expenses, is 13.4%.
Yearly revenue
$31,487
Occupancy
47%
Nightly rate
$289
Gross yield
13.4%
before expenses
Median of 1,995 listings
Active listings
2,243
My take on Branson & Highway 76
Branson & Highway 76 tracks the wider market closely on average trailing-year booking revenue: $31,487 versus $31,677. The area average offers little reason on its own to favor a property over alternatives elsewhere in the market.
One-bedroom listings show a modest yield edge, with median potential gross yield of 17.8% versus 16.7% for one-bedroom listings market-wide. That yield is before expenses, financing and taxes. For a one-bedroom purchase, check whether the asking price supports that potential yield before treating the edge as a reason to bid more.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Branson & Highway 76?
Regularly available Airbnb listings in Branson & Highway 76 earned an average of $31,487 over the past 12 months. That is 1% less than the Branson, MO average of $31,677. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Branson & Highway 76?
Listings in Branson & Highway 76 were booked for an average of 47% of the nights they were open for booking over the past 12 months. That is 1 points higher than the Branson, MO average of 46%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Branson & Highway 76?
The average nightly rate in Branson & Highway 76 was $289 over the past 12 months, including cleaning fees. That is 6% lower than the Branson, MO average of $309.
Is an Airbnb in Branson & Highway 76 profitable?
For homes with a matched home value, the median room-revenue potential in Branson & Highway 76 is $29,003 a year and the median gross yield is 13.4%. Gross yield is 0.3 points higher than the Branson, MO median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Branson & Highway 76 by bedroom count?
One-bedroom homes have the highest gross yield in Branson & Highway 76, at 17.8%. The table shows average yearly revenue and median gross yield for each home size, with the Branson, MO figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| Studio 33 listings | $22,258 Branson, MO: $18,319 | – |
| 1 bedroom 366 listings | $20,726 Branson, MO: $20,138 | 17.8% Branson, MO: 16.7% |
| 2 bedrooms 938 listings | $23,026 Branson, MO: $23,161 | 12.0% Branson, MO: 12.0% |
| 3 bedrooms 484 listings | $29,917 Branson, MO: $30,000 | 12.6% Branson, MO: 12.5% |
| 4+ bedrooms 422 listings | $62,149 Branson, MO: $58,981 | 14.4% Branson, MO: 13.5% |
How does Branson & Highway 76 compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Branson & Highway 76 This area 2,243 listings | $31,487 | 47% | $289 | 13.4% |
| Branson, MO market 6,748 listings | $31,677 | 46% | $309 | 13.1% |
| Indian Point, Branson West & Kimberling City 1,372 listings | $31,718 | 43% | $330 | 12.5% |
| Forsyth & Eastern Taney County 176 listings | $32,341 | 46% | $333 | 11.9% |
| Hollister & Ridgedale 517 listings | $53,009 | 45% | $515 | 17.4% |
| Eureka Springs & Surrounding Countryside 662 listings | $27,376 | 45% | $260 | 11.9% |
Where is Branson & Highway 76?
The Branson, MO market includes 12 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Branson and Highway 76 together.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (2,243 in Branson & Highway 76). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Branson, MO market page?
The market page summarizes all of Branson, MO from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Branson & Highway 76
With BNBCalc Markets, compare Branson & Highway 76 by bedroom count and performance level, see home prices, and browse its listings on the map.