What Airbnb listings in Ashland Area earn, how often they're booked, and how that compares with the rest of Ashland, KY.

Over the past 12 months, regularly available listings in Ashland Area earned $15,219 on average, were booked for 52% of the nights they were open, and averaged $146 a night. The median gross yield, before expenses, is 18.0%.
Yearly revenue
$15,219
Occupancy
52%
Nightly rate
$146
Gross yield
18.0%
before expenses
Median of 77 listings
Active listings
95
Occupancy in Ashland Area is essentially level with the wider market, while nightly rates are lower. Listings book 52% of available nights, and the average nightly rate is $146 versus $170 across the market. Average trailing-year booking revenue is $15,219, also below the market average. Using the market's higher nightly rate in a forecast would assume a premium over the area's average. Similar occupancy does not establish that a particular rental can charge that premium.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
Regularly available Airbnb listings in Ashland Area earned an average of $15,219 over the past 12 months. That is 15% less than the Ashland, KY average of $17,984. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in Ashland Area were booked for an average of 52% of the nights they were open for booking over the past 12 months. That is about the same as the Ashland, KY average of 52%. Nights a host blocked off don't count.
The average nightly rate in Ashland Area was $146 over the past 12 months, including cleaning fees. That is 14% lower than the Ashland, KY average of $170.
For homes with a matched home value, the median room-revenue potential in Ashland Area is $20,598 a year and the median gross yield is 18.0%. Gross yield is 3.9 points lower than the Ashland, KY median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityOne-bedroom homes have the highest gross yield in Ashland Area, at 24.6%. The table shows average yearly revenue and median gross yield for each home size, with the Ashland, KY figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 18 listings | $11,619 Ashland, KY: $15,095 | 24.6% Ashland, KY: 34.3% |
| 2 bedrooms 44 listings | $13,869 Ashland, KY: $16,323 | 18.1% Ashland, KY: 22.1% |
| 3 bedrooms 24 listings | $17,204 Ashland, KY: $20,534 | 16.2% Ashland, KY: 20.2% |
| 4+ bedrooms 8 listings | $24,698 Ashland, KY: $28,161 | 12.5% Ashland, KY: 14.7% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Ashland Area This area 95 listings | $15,219 | 52% | $146 | 18.0% |
| Ashland, KY market 237 listings | $17,984 | 52% | $170 | 21.9% |
| Portsmouth & Ironton 52 listings | $18,889 | 54% | $176 | 28.7% |
| Pikeville Area 37 listings | $19,104 | 50% | $197 | 25.7% |
The Ashland, KY market includes 5 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (95 in Ashland Area). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
Figures are current as of October 30, 2026 and refresh monthly.
The market page summarizes all of Ashland, KY from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare Ashland Area by bedroom count and performance level, see home prices, and browse its listings on the map.