How many Airbnb and VRBO listings are in St. Louis?

Over the 12 months ending September 2026, the St. Louis market averaged 3,702 active Airbnb and VRBO listings, up 3% from a year earlier and up 8% over two years.

How much do Airbnbs and VRBOs make in St. Louis?

An average St. Louis listing earns $36K/year. High-performing listings earn $65K, while low-performing listings earn $10K.

How much does it cost to buy an Airbnb or VRBO property in St. Louis?

Median St. Louis home prices by size are 1-bedroom $134K, 2-bedroom $197K, 3-bedroom $283K, and 4+ bedroom $382K.

What is the occupancy rate for Airbnb and VRBO in St. Louis?

Average occupancy in St. Louis is 37%, producing RevPAR of $78 per available night.

Are short-term rentals legal in St. Louis?

Rules vary across St. Louis. St. Louis: Moderate. Occupancy permit required, sales tax collection, zoning compliance. Some neighborhoods restrict STRs. Enforcement varies by area. St. Charles: Lenient. Business license and sales tax required. No owner-occupancy rules or density caps. Light enforcement, complaint-driven. Alton: Lenient. Business license needed, basic safety standards. No major restrictions or caps. Minimal enforcement, mostly complaint-based. Verify requirements for the property's jurisdiction.

Is the St. Louis Airbnb and VRBO market oversaturated?

The St. Louis Airbnb and VRBO market appears broadly balanced. Supply has grown 3% year-over-year, while RevPAR has increased 22%, showing no clear supply-demand imbalance.

When is peak season for Airbnbs and VRBOs in St. Louis?

RevPAR is highest in July and June; it is lowest in January and February.

Which Airbnb and VRBO amenities matter most in St. Louis?

The most common amenities are Internet (100%), Air Conditioning (99%), TV (98%). The strongest positive revenue associations are Hot Tub (+50%), Pool (+50%), Lake Access (+46%).

What is the average nightly rate for Airbnbs and VRBOs in St. Louis?

Average daily rate in St. Louis is $229, up 22% year-over-year. Rates peak in July and are lowest in February.

How far in advance do guests book Airbnb and VRBO stays in St. Louis?

Guests in St. Louis book an average of 32 days in advance, up 5% from last year. Booking windows range from 27 days for 1-bedroom listings to 40 days for 4+ bedroom listings.

Which days of the week perform best for Airbnbs and VRBOs in St. Louis?

Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Tuesday. Weekend occupancy is 70% higher than weekday occupancy.

How is gross yield calculated?

For each eligible home, annual room-revenue potential is divided by a ZIP- and bedroom-matched home-value estimate. Groups show the median of those yields. Cleaning income is excluded. Gross yield is before expenses and financing.

St. Louis, MO

St. Louis

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Annual revenue (actual)

$35k

12 mo avg

↑5%

from prior 12 mo

Occupancy rate

41%

12 mo avg

↓6%

from prior 12 mo

Avg daily rate

$201

12 mo avg

↑19%

from prior 12 mo

Gross yield

12.4%

Current potential

↓0.1 pts

vs prior-year prices

Lead time

32 days

12 mo avg

↑0 days

from prior 12 mo

Revpar

$75

12 mo avg

↑11%

from prior 12 mo

See how St. Louis ranks among Missouri Airbnb markets by gross yield

St. Louis Airbnb market summary

Best Airbnb neighborhoods in the St. Louis, MO market

Compare 18 neighborhoods and nearby areas in the broader St. Louis, MO rental market. These areas are not limited to city boundaries. Each figure below is based on at least 20 qualifying listings; follow an area for occupancy, nightly rates and bedroom comparisons.

Ranked by median gross yield across eligible homes. Each home’s annual room-revenue potential is compared with its ZIP- and bedroom-matched value, before expenses.

Neighborhood	Revenue (potential)	Gross yield
1.Grafton, Alton & North Metro East	$33.8K 48 listings	27.9% 48 listings
2.North County & Airport	$34.7K 31 listings	21.2% 31 listings
3.Midtown & Grand Center	$27.2K 32 listings	20.5% 32 listings
4.Belleville & Metro East	$32.1K 116 listings	16.1% 116 listings
5.Tower Grove & South Grand	$28.8K 121 listings	16.0% 121 listings
6.Dutchtown, Carondelet & South City	$26.1K 58 listings	15.6% 58 listings
7.Central & West St. Louis County	$33.5K 141 listings	15.0% 141 listings
8.Soulard & Benton Park	$27.5K 193 listings	14.3% 193 listings
9.Innsbrook Lakes	$49.8K 129 listings	14.3% 129 listings
10.Washington & Franklin County	$32.4K 79 listings	13.8% 79 listings
11.Warrenton, Marthasville & Western Wine Country	$47.7K 20 listings	13.7% 20 listings
12.Central West End & Forest Park	$35.6K 216 listings	13.5% 216 listings
13.The Hill & Southwest St. Louis	$26.2K 136 listings	13.1% 136 listings
14.St. Peters, O’Fallon & Western St. Charles County	$44.5K 110 listings	12.6% 110 listings
15.Historic St. Charles & Riverfront	$31.9K 146 listings	12.5% 146 listings
16.Outer South County & Jefferson County	$30.0K 56 listings	10.8% 56 listings
17.Shaw & Botanical Garden	$31.3K 68 listings	10.7% 68 listings
18.Lafayette Square & Fox Park	$35.5K 120 listings	10.6% 120 listings

Data as of 2026-10-06

Revenue per listing by bedroom

Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.

Bedroom count:

Short-term rental supply growth

Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.

Performance metrics by bedroom

Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.

Bedrooms

Median revenue

Median home value

Gross yield

Supply

Cleaning fee

🔒 •••

🔒 $5•

🔒 •••

🔒 $7•

🔒 •••

🔒 $9•

🔒 •••

$131

🔒 •••

🔒 $1••

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