Downtown Portsmouth & Olde Towne, Norfolk Airbnb revenue and occupancy data

What Airbnb listings in Downtown Portsmouth & Olde Towne earn, how often they're booked, and how that compares with the rest of Norfolk, VA.

This area is part of the broader Norfolk, VA rental market. The map below defines the area used for these figures; market boundaries may include neighboring cities and towns.

Downtown Portsmouth & Olde Towne is one of 25 areas BNBCalc tracks in the Norfolk, VA market. Over the past 12 months, regularly available listings here earned $23,812 on average, were booked for 51% of the nights they were open, and averaged $213 a night. The median gross yield, before expenses, is 14.6%.

Yearly revenue

$23,812

Occupancy

51%

Nightly rate

$213

Gross yield

14.6%

before expenses

Median of 35 listings

Active listings

37

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How much do Airbnb hosts make in Downtown Portsmouth & Olde Towne?

Regularly available Airbnb listings in Downtown Portsmouth & Olde Towne earned an average of $23,812 over the past 12 months. That is 39% less than the Norfolk, VA average of $39,073. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Downtown Portsmouth & Olde Towne?

Listings in Downtown Portsmouth & Olde Towne were booked for an average of 51% of the nights they were open for booking over the past 12 months. That is 2 points lower than the Norfolk, VA average of 53%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Downtown Portsmouth & Olde Towne?

The average nightly rate in Downtown Portsmouth & Olde Towne was $213 over the past 12 months, including cleaning fees. That is 45% lower than the Norfolk, VA average of $390.

Is an Airbnb in Downtown Portsmouth & Olde Towne profitable?

For homes with a matched home value, the median room-revenue potential in Downtown Portsmouth & Olde Towne is $29,495 a year and the median gross yield is 14.6%. Gross yield is 0.8 points higher than the Norfolk, VA median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in Downtown Portsmouth & Olde Towne by bedroom count?

The table shows average yearly revenue and median gross yield for each home size, with the Norfolk, VA figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Downtown Portsmouth & Olde Towne, with Norfolk, VA figures
BedroomsYearly revenueGross yield
1 bedroom

9 listings

$16,801

Norfolk, VA: $24,768

15.0%

Norfolk, VA: 14.9%

2 bedrooms

11 listings

$21,564

Norfolk, VA: $32,788

16.0%

Norfolk, VA: 14.4%

3 bedrooms

15 listings

$27,425

Norfolk, VA: $40,132

12.6%

Norfolk, VA: 13.6%

How does Downtown Portsmouth & Olde Towne compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Downtown Portsmouth & Olde Towne, the Norfolk, VA market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Downtown Portsmouth & Olde Towne

This area

37 listings

$23,81251%$21314.6%
Norfolk, VA market

1,705 listings

$39,07353%$39013.8%
South Portsmouth & Cradock

36 listings

$35,30952%$30414.5%
West Portsmouth & Churchland

34 listings

$30,23157%$26017.3%
East Beach & Bayview

157 listings

$39,19659%$32216.4%
West Ocean View & Naval Station

178 listings

$33,59854%$30314.8%

Where is Downtown Portsmouth & Olde Towne?

BNBCalc splits the Norfolk, VA market into 25 areas drawn from local neighborhood and city boundaries, and counts each listing in the area that contains it. This area combines Downtown Portsmouth and Olde Towne, so BNBCalc reports one set of figures for all of it.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (37 in Downtown Portsmouth & Olde Towne). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

These figures use BNBCalc's listing data as of October 6, 2026. They update when BNBCalc refreshes its market data each month.

Why are these figures different from the Norfolk, VA market page?

The market page summarizes all of Norfolk, VA from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

Related guides

  • Norfolk, VA Airbnb market data
  • Best Airbnb neighborhoods to invest in Norfolk

Go deeper on Downtown Portsmouth & Olde Towne

With BNBCalc Markets, compare Downtown Portsmouth & Olde Towne by bedroom count and performance level, see home prices, and browse its listings on the map.

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