Racine & Racine County, Milwaukee Airbnb revenue and occupancy data

What Airbnb listings in Racine & Racine County earn, how often they're booked, and how that compares with the rest of Milwaukee, WI.

This area is part of the broader Milwaukee, WI rental market. The map below defines the area used for these figures; market boundaries may include neighboring cities and towns.

Racine & Racine County is one of 22 areas BNBCalc tracks in the Milwaukee, WI market. Over the past 12 months, regularly available listings here earned $35,036 on average, were booked for 48% of the nights they were open, and averaged $403 a night. The median gross yield, before expenses, is 13.6%.

Yearly revenue

$35,036

Occupancy

48%

Nightly rate

$403

Gross yield

13.6%

before expenses

Median of 82 listings

Active listings

113

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How much do Airbnb hosts make in Racine & Racine County?

Regularly available Airbnb listings in Racine & Racine County earned an average of $35,036 over the past 12 months. That is 9% less than the Milwaukee, WI average of $38,435. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Racine & Racine County?

Listings in Racine & Racine County were booked for an average of 48% of the nights they were open for booking over the past 12 months. That is 4 points lower than the Milwaukee, WI average of 52%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Racine & Racine County?

The average nightly rate in Racine & Racine County was $403 over the past 12 months, including cleaning fees. That is 3% higher than the Milwaukee, WI average of $390.

Is an Airbnb in Racine & Racine County profitable?

For homes with a matched home value, the median room-revenue potential in Racine & Racine County is $42,283 a year and the median gross yield is 13.6%. Gross yield is 0.5 points higher than the Milwaukee, WI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in Racine & Racine County by bedroom count?

The table shows average yearly revenue and median gross yield for each home size, with the Milwaukee, WI figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Racine & Racine County, with Milwaukee, WI figures
BedroomsYearly revenueGross yield
1 bedroom

18 listings

$15,140

Milwaukee, WI: $20,872

Not enough data

Milwaukee, WI: 13.9%

2 bedrooms

27 listings

$21,896

Milwaukee, WI: $26,241

12.8%

Milwaukee, WI: 12.4%

3 bedrooms

34 listings

$30,353

Milwaukee, WI: $34,896

13.1%

Milwaukee, WI: 11.9%

4+ bedrooms

34 listings

$60,685

Milwaukee, WI: $68,470

15.0%

Milwaukee, WI: 16.1%

How does Racine & Racine County compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Racine & Racine County, the Milwaukee, WI market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Racine & Racine County

This area

113 listings

$35,03648%$40313.6%
Milwaukee, WI market

2,124 listings

$38,43552%$39013.1%
Southern Milwaukee County

40 listings

$22,00851%$2258.7%
Waukesha & Eastern County

45 listings

$33,47055%$3289.5%
Lake Geneva Region

390 listings

$51,57753%$52813.3%
Kenosha & Western Lakes

126 listings

$38,48757%$38314.6%

Where is Racine & Racine County?

BNBCalc splits the Milwaukee, WI market into 22 areas drawn from local neighborhood and city boundaries, and counts each listing in the area that contains it. This area combines Racine and Racine County, so BNBCalc reports one set of figures for all of it.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (113 in Racine & Racine County). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

These figures use BNBCalc's listing data as of October 6, 2026. They update when BNBCalc refreshes its market data each month.

Why are these figures different from the Milwaukee, WI market page?

The market page summarizes all of Milwaukee, WI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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  • Milwaukee, WI Airbnb market data
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Go deeper on Racine & Racine County

With BNBCalc Markets, compare Racine & Racine County by bedroom count and performance level, see home prices, and browse its listings on the map.

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