University District & East Memphis, TN Airbnb revenue and occupancy data

What Airbnb listings in University District & East Memphis earn, how often they're booked, and how that compares with the rest of Memphis, TN.

This area is part of the broader Memphis, TN rental market. The map below defines the area used for these figures; market boundaries may include neighboring cities and towns.

University District & East Memphis is one of 26 areas BNBCalc tracks in the Memphis, TN market. Over the past 12 months, regularly available listings here earned $24,813 on average, were booked for 52% of the nights they were open, and averaged $225 a night. The median gross yield, before expenses, is 20.0%.

Yearly revenue

$24,813

Occupancy

52%

Nightly rate

$225

Gross yield

20.0%

before expenses

Median of 63 listings

Active listings

64

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How much do Airbnb hosts make in University District & East Memphis?

Regularly available Airbnb listings in University District & East Memphis earned an average of $24,813 over the past 12 months. That is 1% less than the Memphis, TN average of $24,986. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in University District & East Memphis?

Listings in University District & East Memphis were booked for an average of 52% of the nights they were open for booking over the past 12 months. That is 1 points higher than the Memphis, TN average of 51%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in University District & East Memphis?

The average nightly rate in University District & East Memphis was $225 over the past 12 months, including cleaning fees. That is 2% lower than the Memphis, TN average of $230.

Is an Airbnb in University District & East Memphis profitable?

For homes with a matched home value, the median room-revenue potential in University District & East Memphis is $27,708 a year and the median gross yield is 20.0%. Gross yield is 4.1 points higher than the Memphis, TN median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in University District & East Memphis by bedroom count?

Two-bedroom homes have the highest gross yield in University District & East Memphis, at 27.6%. The table shows average yearly revenue and median gross yield for each home size, with the Memphis, TN figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in University District & East Memphis, with Memphis, TN figures
BedroomsYearly revenueGross yield
1 bedroom

7 listings

$13,418

Memphis, TN: $15,001

20.7%

Memphis, TN: 14.6%

2 bedrooms

24 listings

$18,433

Memphis, TN: $19,719

27.6%

Memphis, TN: 15.9%

3 bedrooms

14 listings

$21,783

Memphis, TN: $26,192

19.0%

Memphis, TN: 18.2%

4+ bedrooms

19 listings

$39,302

Memphis, TN: $41,079

16.1%

Memphis, TN: 14.4%

How does University District & East Memphis compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in University District & East Memphis, the Memphis, TN market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
University District & East Memphis

This area

64 listings

$24,81352%$22520.0%
Memphis, TN market

1,395 listings

$24,98651%$23015.9%
Rhodes College & Summer Avenue

103 listings

$26,04752%$22522.4%
Berclair & Summer Avenue

44 listings

$21,38354%$19524.2%
Cooper-Young & Overton Square

269 listings

$23,19453%$20114.8%
East Memphis & Poplar Corridor

91 listings

$34,52650%$32813.8%

Where is University District & East Memphis?

BNBCalc splits the Memphis, TN market into 26 areas drawn from local neighborhood and city boundaries, and counts each listing in the area that contains it. This area combines University District and East Memphis, so BNBCalc reports one set of figures for all of it.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (64 in University District & East Memphis). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

These figures use BNBCalc's listing data as of October 6, 2026. They update when BNBCalc refreshes its market data each month.

Why are these figures different from the Memphis, TN market page?

The market page summarizes all of Memphis, TN from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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Go deeper on University District & East Memphis

With BNBCalc Markets, compare University District & East Memphis by bedroom count and performance level, see home prices, and browse its listings on the map.

Explore University District & East MemphisReveal any property's Airbnb profitability