What Airbnb listings in Southaven & Horn Lake earn, how often they're booked, and how that compares with the rest of Memphis, TN.
This area is part of the broader Memphis, TN rental market. The map below defines the area used for these figures; market boundaries may include neighboring cities and towns.
Southaven & Horn Lake is one of 26 areas BNBCalc tracks in the Memphis, TN market. Over the past 12 months, regularly available listings here earned $32,423 on average, were booked for 60% of the nights they were open, and averaged $276 a night. The median gross yield, before expenses, is 19.7%.
Yearly revenue
$32,423
Occupancy
60%
Nightly rate
$276
Gross yield
19.7%
before expenses
Median of 61 listings
Active listings
72
Regularly available Airbnb listings in Southaven & Horn Lake earned an average of $32,423 over the past 12 months. That is 30% more than the Memphis, TN average of $24,986. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in Southaven & Horn Lake were booked for an average of 60% of the nights they were open for booking over the past 12 months. That is 9 points higher than the Memphis, TN average of 51%. Nights a host blocked off don't count.
The average nightly rate in Southaven & Horn Lake was $276 over the past 12 months, including cleaning fees. That is 20% higher than the Memphis, TN average of $230.
For homes with a matched home value, the median room-revenue potential in Southaven & Horn Lake is $46,169 a year and the median gross yield is 19.7%. Gross yield is 3.8 points higher than the Memphis, TN median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityThe table shows average yearly revenue and median gross yield for each home size, with the Memphis, TN figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 2 bedrooms 9 listings | $28,699 Memphis, TN: $19,719 | 23.4% Memphis, TN: 15.9% |
| 3 bedrooms 30 listings | $28,342 Memphis, TN: $26,192 | 19.0% Memphis, TN: 18.2% |
| 4+ bedrooms 29 listings | $39,827 Memphis, TN: $41,079 | 18.2% Memphis, TN: 14.4% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Southaven & Horn Lake This area 72 listings | $32,423 | 60% | $276 | 19.7% |
| Memphis, TN market 1,395 listings | $24,986 | 51% | $230 | 15.9% |
| Whitehaven & Graceland 34 listings | $27,764 | 58% | $253 | 26.5% |
| Hernando & West DeSoto 31 listings | $29,905 | 48% | $276 | 13.5% |
| South Memphis & Orange Mound 44 listings | $29,613 | 47% | $288 | 46.4% |
| Central Gardens, Annesdale & Crosstown 119 listings | $20,007 | 53% | $182 | 13.6% |
BNBCalc splits the Memphis, TN market into 26 areas drawn from local neighborhood and city boundaries, and counts each listing in the area that contains it. This area combines Southaven and Horn Lake, so BNBCalc reports one set of figures for all of it.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (72 in Southaven & Horn Lake). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
These figures use BNBCalc's listing data as of October 6, 2026. They update when BNBCalc refreshes its market data each month.
The market page summarizes all of Memphis, TN from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare Southaven & Horn Lake by bedroom count and performance level, see home prices, and browse its listings on the map.