What Airbnb listings in Cherokee Park & Upper Highlands earn, how often they're booked, and how that compares with the rest of Louisville, KY.
This area is part of the broader Louisville, KY rental market. The map below defines the area used for these figures; market boundaries may include neighboring cities and towns.
Cherokee Park & Upper Highlands is one of 29 areas BNBCalc tracks in the Louisville, KY market. Over the past 12 months, regularly available listings here earned $40,427 on average, were booked for 48% of the nights they were open, and averaged $400 a night. The median gross yield, before expenses, is 10.2%.
Yearly revenue
$40,427
Occupancy
48%
Nightly rate
$400
Gross yield
10.2%
before expenses
Median of 54 listings
Active listings
76
Regularly available Airbnb listings in Cherokee Park & Upper Highlands earned an average of $40,427 over the past 12 months. That is 23% more than the Louisville, KY average of $32,872. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in Cherokee Park & Upper Highlands were booked for an average of 48% of the nights they were open for booking over the past 12 months. That is 1 points lower than the Louisville, KY average of 49%. Nights a host blocked off don't count.
The average nightly rate in Cherokee Park & Upper Highlands was $400 over the past 12 months, including cleaning fees. That is 26% higher than the Louisville, KY average of $318.
For homes with a matched home value, the median room-revenue potential in Cherokee Park & Upper Highlands is $45,322 a year and the median gross yield is 10.2%. Gross yield is 2.8 points lower than the Louisville, KY median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityThe table shows average yearly revenue and median gross yield for each home size, with the Louisville, KY figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 13 listings | $19,054 Louisville, KY: $18,962 | Not enough data Louisville, KY: 14.0% |
| 2 bedrooms 13 listings | $23,114 Louisville, KY: $22,791 | 7.5% Louisville, KY: 12.7% |
| 3 bedrooms 21 listings | $29,105 Louisville, KY: $30,099 | 9.2% Louisville, KY: 12.9% |
| 4+ bedrooms 27 listings | $69,562 Louisville, KY: $61,322 | 13.5% Louisville, KY: 13.0% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Cherokee Park & Upper Highlands This area 76 listings | $40,427 | 48% | $400 | 10.2% |
| Louisville, KY market 2,905 listings | $32,872 | 49% | $318 | 13.0% |
| NuLu, Butchertown & Frankfort Avenue 301 listings | $36,096 | 51% | $331 | 10.8% |
| Highlands, Germantown & Schnitzelburg 221 listings | $44,503 | 50% | $414 | 12.0% |
| Old Louisville & Shelby Park 115 listings | $33,384 | 48% | $330 | 19.5% |
| St. Matthews & Lyndon 64 listings | $34,187 | 50% | $343 | 10.0% |
BNBCalc splits the Louisville, KY market into 29 areas drawn from local neighborhood and city boundaries, and counts each listing in the area that contains it. This area combines Cherokee Park and Upper Highlands, so BNBCalc reports one set of figures for all of it.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (76 in Cherokee Park & Upper Highlands). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
These figures use BNBCalc's listing data as of October 6, 2026. They update when BNBCalc refreshes its market data each month.
The market page summarizes all of Louisville, KY from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare Cherokee Park & Upper Highlands by bedroom count and performance level, see home prices, and browse its listings on the map.