North Jackson, Ridgeland & Madison, MS Airbnb revenue and occupancy data

What Airbnb listings in North Jackson, Ridgeland & Madison earn, how often they're booked, and how that compares with the rest of Jackson, MS.

This area is part of the broader Jackson, MS rental market. The map below defines the area used for these figures; market boundaries may include neighboring cities and towns.

North Jackson, Ridgeland & Madison is one of 9 areas BNBCalc tracks in the Jackson, MS market. Over the past 12 months, regularly available listings here earned $21,744 on average, were booked for 52% of the nights they were open, and averaged $207 a night. The median gross yield, before expenses, is 24.5%.

Yearly revenue

$21,744

Occupancy

52%

Nightly rate

$207

Gross yield

24.5%

before expenses

Median of 101 listings

Active listings

149

Explore North Jackson, Ridgeland & Madison

How much do Airbnb hosts make in North Jackson, Ridgeland & Madison?

Regularly available Airbnb listings in North Jackson, Ridgeland & Madison earned an average of $21,744 over the past 12 months. That is 2% more than the Jackson, MS average of $21,267. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in North Jackson, Ridgeland & Madison?

Listings in North Jackson, Ridgeland & Madison were booked for an average of 52% of the nights they were open for booking over the past 12 months. That is 1 points higher than the Jackson, MS average of 51%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in North Jackson, Ridgeland & Madison?

The average nightly rate in North Jackson, Ridgeland & Madison was $207 over the past 12 months, including cleaning fees. That is about the same as the Jackson, MS average of $206.

Is an Airbnb in North Jackson, Ridgeland & Madison profitable?

For homes with a matched home value, the median room-revenue potential in North Jackson, Ridgeland & Madison is $31,023 a year and the median gross yield is 24.5%. Gross yield is 5.3 points higher than the Jackson, MS median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in North Jackson, Ridgeland & Madison by bedroom count?

The table shows average yearly revenue and median gross yield for each home size, with the Jackson, MS figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in North Jackson, Ridgeland & Madison, with Jackson, MS figures
BedroomsYearly revenueGross yield
Studio

6 listings

$17,772

Jackson, MS: $15,476

–
1 bedroom

28 listings

$17,556

Jackson, MS: $12,429

Not enough data
2 bedrooms

47 listings

$17,321

Jackson, MS: $18,415

24.7%

Jackson, MS: 21.4%

3 bedrooms

52 listings

$23,479

Jackson, MS: $24,428

25.9%

Jackson, MS: 19.1%

4+ bedrooms

16 listings

$37,922

Jackson, MS: $38,662

19.8%

Jackson, MS: 14.5%

How does North Jackson, Ridgeland & Madison compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in North Jackson, Ridgeland & Madison, the Jackson, MS market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
North Jackson, Ridgeland & Madison

This area

149 listings

$21,74452%$20724.5%
Jackson, MS market

592 listings

$21,26751%$20619.2%
Central Jackson

100 listings

$20,03753%$20617.1%
West & South Jackson–Clinton

85 listings

$14,19055%$13623.4%
Pearl, Brandon & Reservoir

101 listings

$29,15552%$26715.8%

Where is North Jackson, Ridgeland & Madison?

BNBCalc splits the Jackson, MS market into 9 areas drawn from local neighborhood and city boundaries, and counts each listing in the area that contains it. This area combines North Jackson, Ridgeland, and Madison, so BNBCalc reports one set of figures for all of it.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (149 in North Jackson, Ridgeland & Madison). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

These figures use BNBCalc's listing data as of September 30, 2026. They update when BNBCalc refreshes its market data each month.

Why are these figures different from the Jackson, MS market page?

The market page summarizes all of Jackson, MS from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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Go deeper on North Jackson, Ridgeland & Madison

With BNBCalc Markets, compare North Jackson, Ridgeland & Madison by bedroom count and performance level, see home prices, and browse its listings on the map.

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