Question 1

How many Airbnb and VRBO listings are in Hailey?

Accepted Answer

Over the 12 months ending September 2026, the Hailey market averaged 1,444 active Airbnb and VRBO listings, up 11% from a year earlier and up 28% over two years.

Question 2

How much do Airbnbs and VRBOs make in Hailey?

Accepted Answer

An average Hailey listing earns $46K/year. High-performing listings earn $104K, while low-performing listings earn $21K.

Question 3

How much does it cost to buy an Airbnb or VRBO property in Hailey?

Accepted Answer

Median Hailey home prices by size are 1-bedroom $524K, 2-bedroom $270K, 3-bedroom $378K, and 4+ bedroom $467K.

Question 4

What is the occupancy rate for Airbnb and VRBO in Hailey?

Accepted Answer

Average occupancy in Hailey is 29%, producing RevPAR of $100 per available night.

Question 5

Are short-term rentals legal in Hailey?

Accepted Answer

Rules vary across Hailey. Sun Valley: Moderate. Business license required, 3% lodging tax, zoning compliance needed. Standard enforcement through complaints.
Ketchum: Strict. Business license mandatory, conditional use permit required, owner must live in Blaine County, strict occupancy limits. Active enforcement with compliance checks.
Stanley: Lenient. Business license and lodging tax required. Minimal enforcement in small mountain town, hosts operate with basic compliance. Verify requirements for the property's jurisdiction.

Question 6

Is the Hailey Airbnb and VRBO market oversaturated?

Accepted Answer

The Hailey Airbnb and VRBO market appears broadly balanced. Supply has grown 11% year-over-year, while RevPAR has increased 14%, showing no clear supply-demand imbalance.

Question 7

When is peak season for Airbnbs and VRBOs in Hailey?

Accepted Answer

RevPAR is highest in July and February; it is lowest in April and November.

Question 8

Which Airbnb and VRBO amenities matter most in Hailey?

Accepted Answer

The most common amenities are Internet (98%), Kitchen (97%), TV (97%). The strongest positive revenue associations are Washing Machine (+73%), Hot Tub (+41%), Bbq (+36%).

Question 9

What is the average nightly rate for Airbnbs and VRBOs in Hailey?

Accepted Answer

Average daily rate in Hailey is $430, up 18% year-over-year. Rates peak in February and are lowest in April.

Question 10

How far in advance do guests book Airbnb and VRBO stays in Hailey?

Accepted Answer

Guests in Hailey book an average of 41 days in advance, up 8% from last year. Booking windows range from 36 days for 1-bedroom listings to 50 days for 4+ bedroom listings.

Question 11

Which days of the week perform best for Airbnbs and VRBOs in Hailey?

Accepted Answer

Booking demand is highest on Friday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 28% higher than weekday occupancy.

Question 12

How is gross yield calculated?

Accepted Answer

For each eligible home, annual room-revenue potential is divided by a ZIP- and bedroom-matched home-value estimate. Groups show the median of those yields. Cleaning income is excluded. Gross yield is before expenses and financing.

Neighborhood	Revenue (potential)	Gross yield
1.Burley and Cassia Country	$19.7K 24 listings	8.4% 24 listings
2.Hailey and South Wood River	$42.4K 80 listings	6.3% 80 listings
3.Stanley and Sawtooth Country	$62.2K 24 listings	5.9% 24 listings
4.Ketchum and North Wood River	$51.8K 284 listings	4.8% 284 listings
5.Sun Valley and Elkhorn	$45.2K 203 listings	4.5% 203 listings