What Airbnb listings in Troy, Madison Heights and Sterling Heights earn, how often they're booked, and how that compares with the rest of Detroit, MI.
This area is part of the broader Detroit, MI rental market. The map below defines the area used for these figures; market boundaries may include neighboring cities and towns.
Troy, Madison Heights and Sterling Heights is one of 37 areas BNBCalc tracks in the Detroit, MI market. Over the past 12 months, regularly available listings here earned $27,366 on average, were booked for 57% of the nights they were open, and averaged $240 a night. The median gross yield, before expenses, is 15.1%.
Yearly revenue
$27,366
Occupancy
57%
Nightly rate
$240
Gross yield
15.1%
before expenses
Median of 89 listings
Active listings
113
Regularly available Airbnb listings in Troy, Madison Heights and Sterling Heights earned an average of $27,366 over the past 12 months. That is 6% more than the Detroit, MI average of $25,874. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in Troy, Madison Heights and Sterling Heights were booked for an average of 57% of the nights they were open for booking over the past 12 months. That is 4 points higher than the Detroit, MI average of 53%. Nights a host blocked off don't count.
The average nightly rate in Troy, Madison Heights and Sterling Heights was $240 over the past 12 months, including cleaning fees. That is about the same as the Detroit, MI average of $240.
For homes with a matched home value, the median room-revenue potential in Troy, Madison Heights and Sterling Heights is $38,513 a year and the median gross yield is 15.1%. Gross yield is 0.5 points higher than the Detroit, MI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityThe table shows average yearly revenue and median gross yield for each home size, with the Detroit, MI figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 11 listings | $18,688 Detroit, MI: $18,513 | Not enough data Detroit, MI: 15.6% |
| 2 bedrooms 17 listings | $24,339 Detroit, MI: $22,669 | 19.4% Detroit, MI: 15.0% |
| 3 bedrooms 57 listings | $28,479 Detroit, MI: $27,822 | 13.7% Detroit, MI: 14.2% |
| 4+ bedrooms 24 listings | $32,423 Detroit, MI: $40,478 | 14.5% Detroit, MI: 13.0% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Troy, Madison Heights and Sterling Heights This area 113 listings | $27,366 | 57% | $240 | 15.1% |
| Detroit, MI market 1,972 listings | $25,874 | 53% | $240 | 14.6% |
| Royal Oak 185 listings | $29,060 | 52% | $258 | 11.5% |
| Warren and Inner Macomb 84 listings | $19,301 | 53% | $177 | 31.1% |
| Ferndale, Hazel Park and Berkley 134 listings | $22,149 | 56% | $195 | 14.0% |
| Birmingham and Bloomfield 40 listings | $30,767 | 54% | $301 | 9.4% |
BNBCalc splits the Detroit, MI market into 37 areas drawn from local neighborhood and city boundaries, and counts each listing in the area that contains it. This area combines Troy and Madison Heights and Sterling Heights, so BNBCalc reports one set of figures for all of it.
Loading map…
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (113 in Troy, Madison Heights and Sterling Heights). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
These figures use BNBCalc's listing data as of October 6, 2026. They update when BNBCalc refreshes its market data each month.
The market page summarizes all of Detroit, MI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare Troy, Madison Heights and Sterling Heights by bedroom count and performance level, see home prices, and browse its listings on the map.