What Airbnb listings in Novi, Farmington and Southwest Oakland earn, how often they're booked, and how that compares with the rest of Detroit, MI.
This area is part of the broader Detroit, MI rental market. The map below defines the area used for these figures; market boundaries may include neighboring cities and towns.
Novi, Farmington and Southwest Oakland is one of 37 areas BNBCalc tracks in the Detroit, MI market. Over the past 12 months, regularly available listings here earned $24,593 on average, were booked for 55% of the nights they were open, and averaged $223 a night. The median gross yield, before expenses, is 13.5%.
Yearly revenue
$24,593
Occupancy
55%
Nightly rate
$223
Gross yield
13.5%
before expenses
Median of 41 listings
Active listings
58
Regularly available Airbnb listings in Novi, Farmington and Southwest Oakland earned an average of $24,593 over the past 12 months. That is 5% less than the Detroit, MI average of $25,874. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in Novi, Farmington and Southwest Oakland were booked for an average of 55% of the nights they were open for booking over the past 12 months. That is 2 points higher than the Detroit, MI average of 53%. Nights a host blocked off don't count.
The average nightly rate in Novi, Farmington and Southwest Oakland was $223 over the past 12 months, including cleaning fees. That is 7% lower than the Detroit, MI average of $240.
For homes with a matched home value, the median room-revenue potential in Novi, Farmington and Southwest Oakland is $33,344 a year and the median gross yield is 13.5%. Gross yield is 1.1 points lower than the Detroit, MI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityOne-bedroom homes have the highest gross yield in Novi, Farmington and Southwest Oakland, at 26.4%. The table shows average yearly revenue and median gross yield for each home size, with the Detroit, MI figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 25 listings | $18,280 Detroit, MI: $18,513 | 26.4% Detroit, MI: 15.6% |
| 2 bedrooms 14 listings | $20,442 Detroit, MI: $22,669 | 12.5% Detroit, MI: 15.0% |
| 3 bedrooms 13 listings | $31,718 Detroit, MI: $27,822 | 11.4% Detroit, MI: 14.2% |
| 4+ bedrooms 5 listings | $49,929 Detroit, MI: $40,478 | 10.8% Detroit, MI: 13.0% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Novi, Farmington and Southwest Oakland This area 58 listings | $24,593 | 55% | $223 | 13.5% |
| Detroit, MI market 1,972 listings | $25,874 | 53% | $240 | 14.6% |
| Southfield and Oak Park 47 listings | $25,163 | 59% | $235 | 17.2% |
| Birmingham and Bloomfield 40 listings | $30,767 | 54% | $301 | 9.4% |
| Plymouth, Canton and Northville 100 listings | $32,095 | 55% | $272 | 10.8% |
| Western Wayne Suburbs 49 listings | $23,770 | 52% | $234 | 13.8% |
BNBCalc splits the Detroit, MI market into 37 areas drawn from local neighborhood and city boundaries, and counts each listing in the area that contains it. This area combines Novi and Farmington and Southwest Oakland, so BNBCalc reports one set of figures for all of it.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (58 in Novi, Farmington and Southwest Oakland). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
These figures use BNBCalc's listing data as of October 6, 2026. They update when BNBCalc refreshes its market data each month.
The market page summarizes all of Detroit, MI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare Novi, Farmington and Southwest Oakland by bedroom count and performance level, see home prices, and browse its listings on the map.