Western Grayson & Highlands, Damascus Airbnb revenue and occupancy data
What Airbnb listings in Western Grayson & Highlands earn, how often they're booked, and how that compares with the rest of Damascus, VA.
Over the past 12 months, regularly available listings in Western Grayson & Highlands earned $21,906 on average, were booked for 52% of the nights they were open, and averaged $200 a night. The median gross yield, before expenses, is 11.1%.
Yearly revenue
$21,906
Occupancy
52%
Nightly rate
$200
Gross yield
11.1%
before expenses
Median of 30 listings
Active listings
52
My take on Western Grayson & Highlands
Western Grayson & Highlands has a median potential gross yield of 11.1%, below 14.1% across Damascus, VA. That gap matters more for screening acquisitions than the small difference in average trailing-year booking revenue: $21,906 locally versus $21,634 marketwide.
Potential gross yield measures annual room-revenue potential relative to home value, before expenses, financing and taxes. It is not a return calculated from trailing-year bookings. Similar booking revenue therefore does not establish similar purchase economics; the property's price and revenue potential still need to work together.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Western Grayson & Highlands?
Regularly available Airbnb listings in Western Grayson & Highlands earned an average of $21,906 over the past 12 months. That is 1% more than the Damascus, VA average of $21,634. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Western Grayson & Highlands?
Listings in Western Grayson & Highlands were booked for an average of 52% of the nights they were open for booking over the past 12 months. That is 3 points higher than the Damascus, VA average of 49%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Western Grayson & Highlands?
The average nightly rate in Western Grayson & Highlands was $200 over the past 12 months, including cleaning fees. That is 8% lower than the Damascus, VA average of $217.
Is an Airbnb in Western Grayson & Highlands profitable?
For homes with a matched home value, the median room-revenue potential in Western Grayson & Highlands is $22,475 a year and the median gross yield is 11.1%. Gross yield is 3.0 points lower than the Damascus, VA median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Western Grayson & Highlands by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Damascus, VA figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 11 listings | $16,258 Damascus, VA: $16,116 | Not enough data Damascus, VA: 11.7% |
| 2 bedrooms 16 listings | $18,442 Damascus, VA: $18,701 | 10.2% Damascus, VA: 16.1% |
| 3 bedrooms 15 listings | $21,888 Damascus, VA: $22,372 | 11.8% Damascus, VA: 11.8% |
| 4+ bedrooms 8 listings | $38,318 Damascus, VA: $36,151 | Not enough data Damascus, VA: 14.0% |
How does Western Grayson & Highlands compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Western Grayson & Highlands This area 52 listings | $21,906 | 52% | $200 | 11.1% |
| Damascus, VA market 652 listings | $21,634 | 49% | $217 | 14.1% |
| Galax & New River Country 56 listings | $20,313 | 50% | $201 | 14.3% |
| Marion & Smyth Valleys 31 listings | $21,873 | 44% | $229 | 19.3% |
| Damascus & Laurel Valleys 63 listings | $22,531 | 48% | $236 | 14.6% |
| Abingdon & Washington Valley 73 listings | $23,556 | 49% | $224 | 12.6% |
Where is Western Grayson & Highlands?
The Damascus, VA market includes 13 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Western Grayson and Highlands together.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (52 in Western Grayson & Highlands). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Damascus, VA market page?
The market page summarizes all of Damascus, VA from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Western Grayson & Highlands
With BNBCalc Markets, compare Western Grayson & Highlands by bedroom count and performance level, see home prices, and browse its listings on the map.