What Airbnb listings in Southwest & South Durham earn, how often they're booked, and how that compares with the rest of Chapel Hill, NC.

Over the past 12 months, regularly available listings in Southwest & South Durham earned $24,443 on average, were booked for 55% of the nights they were open, and averaged $227 a night. The median gross yield, before expenses, is 10.2%.
Yearly revenue
$24,443
Occupancy
55%
Nightly rate
$227
Gross yield
10.2%
before expenses
Median of 136 listings
Active listings
145
Southwest & South Durham is close to the wider Chapel Hill, NC market on median potential gross yield: 10.2% versus 10.1%, before expenses, financing and taxes. That small gap is not much reason to favor the area.
Bedroom choice offers a more useful distinction. Three-bedroom listings average $24,122 in trailing-year booking revenue, versus $26,740 for their market counterparts, and also trail on potential gross yield. The one-bedroom group is slightly ahead of its market counterparts on both measures. The near-market area yield does not describe every bedroom group equally well.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
Regularly available Airbnb listings in Southwest & South Durham earned an average of $24,443 over the past 12 months. That is 5% less than the Chapel Hill, NC average of $25,688. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in Southwest & South Durham were booked for an average of 55% of the nights they were open for booking over the past 12 months. That is 2 points higher than the Chapel Hill, NC average of 53%. Nights a host blocked off don't count.
The average nightly rate in Southwest & South Durham was $227 over the past 12 months, including cleaning fees. That is 10% lower than the Chapel Hill, NC average of $251.
For homes with a matched home value, the median room-revenue potential in Southwest & South Durham is $30,615 a year and the median gross yield is 10.2%. Gross yield is 0.1 points higher than the Chapel Hill, NC median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityTwo-bedroom homes have the highest gross yield in Southwest & South Durham, at 11.7%. The table shows average yearly revenue and median gross yield for each home size, with the Chapel Hill, NC figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 36 listings | $18,286 Chapel Hill, NC: $17,311 | 11.6% Chapel Hill, NC: 11.4% |
| 2 bedrooms 34 listings | $22,046 Chapel Hill, NC: $22,049 | 11.7% Chapel Hill, NC: 11.5% |
| 3 bedrooms 48 listings | $24,122 Chapel Hill, NC: $26,740 | 8.5% Chapel Hill, NC: 8.9% |
| 4+ bedrooms 26 listings | $37,072 Chapel Hill, NC: $42,170 | 7.0% Chapel Hill, NC: 7.9% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Southwest & South Durham This area 145 listings | $24,443 | 55% | $227 | 10.2% |
| Chapel Hill, NC market 795 listings | $25,688 | 53% | $251 | 10.1% |
| Chapel Hill & Carrboro 169 listings | $24,358 | 55% | $237 | 8.1% |
| West & Northwest Durham 115 listings | $22,507 | 55% | $221 | 9.5% |
| Hillsborough & Rural Orange County 38 listings | $25,908 | 60% | $248 | 10.7% |
| Graham & Eastern Alamance 72 listings | $25,397 | 53% | $257 | 13.1% |
The Chapel Hill, NC market includes 9 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Southwest and South Durham together.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (145 in Southwest & South Durham). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
Figures are current as of November 3, 2026 and refresh monthly.
The market page summarizes all of Chapel Hill, NC from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare Southwest & South Durham by bedroom count and performance level, see home prices, and browse its listings on the map.