What Airbnb listings in Gainesville & Lake Lanier earn, how often they're booked, and how that compares with the rest of Atlanta, GA.
This area is part of the broader Atlanta, GA rental market. The map below defines the area used for these figures; market boundaries may include neighboring cities and towns.
Gainesville & Lake Lanier is one of 52 areas BNBCalc tracks in the Atlanta, GA market. Over the past 12 months, regularly available listings here earned $40,709 on average, were booked for 50% of the nights they were open, and averaged $391 a night. The median gross yield, before expenses, is 12.6%.
Yearly revenue
$40,709
Occupancy
50%
Nightly rate
$391
Gross yield
12.6%
before expenses
Median of 158 listings
Active listings
183
Regularly available Airbnb listings in Gainesville & Lake Lanier earned an average of $40,709 over the past 12 months. That is 26% more than the Atlanta, GA average of $32,183. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in Gainesville & Lake Lanier were booked for an average of 50% of the nights they were open for booking over the past 12 months. That is 1 points lower than the Atlanta, GA average of 51%. Nights a host blocked off don't count.
The average nightly rate in Gainesville & Lake Lanier was $391 over the past 12 months, including cleaning fees. That is 28% higher than the Atlanta, GA average of $306.
For homes with a matched home value, the median room-revenue potential in Gainesville & Lake Lanier is $46,899 a year and the median gross yield is 12.6%. Gross yield is 1.2 points higher than the Atlanta, GA median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityThe table shows average yearly revenue and median gross yield for each home size, with the Atlanta, GA figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 16 listings | $20,871 Atlanta, GA: $21,291 | Not enough data Atlanta, GA: 12.1% |
| 2 bedrooms 40 listings | $23,851 Atlanta, GA: $27,094 | 12.3% Atlanta, GA: 12.0% |
| 3 bedrooms 70 listings | $37,980 Atlanta, GA: $31,006 | 12.1% Atlanta, GA: 10.8% |
| 4+ bedrooms 57 listings | $61,459 Atlanta, GA: $50,499 | 13.1% Atlanta, GA: 11.1% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Gainesville & Lake Lanier This area 183 listings | $40,709 | 50% | $391 | 12.6% |
| Atlanta, GA market 7,584 listings | $32,183 | 51% | $306 | 11.4% |
| Cumming, Dawsonville & North Lake Lanier 104 listings | $39,776 | 49% | $402 | 10.1% |
| Buford, Braselton & East Lake Lanier 118 listings | $33,524 | 49% | $336 | 9.9% |
| Suwanee 34 listings | $27,723 | 54% | $234 | 7.7% |
| Lawrenceville & Dacula 215 listings | $27,357 | 50% | $258 | 9.7% |
BNBCalc splits the Atlanta, GA market into 52 areas drawn from local neighborhood and city boundaries, and counts each listing in the area that contains it. This area combines Gainesville and Lake Lanier, so BNBCalc reports one set of figures for all of it.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (183 in Gainesville & Lake Lanier). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
These figures use BNBCalc's listing data as of October 6, 2026. They update when BNBCalc refreshes its market data each month.
The market page summarizes all of Atlanta, GA from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare Gainesville & Lake Lanier by bedroom count and performance level, see home prices, and browse its listings on the map.