Atlanta, GA
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Annual revenue (actual)
$35.8k
12 mo avg
↑7%
from prior 12 mo
Occupancy rate
39%
12 mo avg
↓5%
from prior 12 mo
Avg daily rate
$221
12 mo avg
↑20%
from prior 12 mo
Gross yield
9.8%
Current potential
↑0.2 pts
vs prior-year prices
Lead time
28 days
12 mo avg
↑1 days
from prior 12 mo
Revpar
$77
12 mo avg
↑9%
from prior 12 mo
Methodology note: Figures reflect Atlanta market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Ranked by median gross yield across eligible homes. Each home’s annual room-revenue potential is compared with its ZIP- and bedroom-matched value, before expenses.
| Neighborhood | Revenue (potential) | Gross yield |
|---|---|---|
| Douglasville & Villa Rica | $46.3K 63 listings | 21.9% 63 listings |
| Downtown Atlanta & Castleberry Hill | $39.2K 458 listings | 15.8% 458 listings |
| Jonesboro & Riverdale | $29.3K 103 listings | 15.5% 103 listings |
| South DeKalb | $39.4K 59 listings | 15.2% 59 listings |
| Vine City & Westside | $35.4K 150 listings | 14.8% 150 listings |
Data as of 2026-10-06
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Median revenue
Median home value
Gross yield
Supply
Amenity revenue impact
This estimate compares similar listings in this market. When local data is limited, we blend in state and U.S. results to prevent unusually high or low estimates.
| Amenity | Est. revenue impact |
|---|---|
| Hot Tub | +21% $7,513/yr |
| Sauna | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| Pool | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| Gym | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| EV Charger | 🔒 +9% · $••••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
| Pets Allowed | 🔒 +2% · $•••/yr Revenue lift and listing count available in Markets |
| TV | 🔒 +2% · $•••/yr Revenue lift and listing count available in Markets |
| Lake Access | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
Studio (7.0 nights)
3 bedrooms (6.2 nights)
2 bedrooms (6.1 nights)
1 bedroom (5.9 nights)
4+ bedrooms (5.5 nights)
Cleaning fee by bedroom
4+ bedrooms ($237)
3 bedrooms ($153)
2 bedrooms ($116)
1 bedroom ($80)
Studio ($77)
Professional host share
Professionally managed (50%)
Independent hosts (50%)
Housing market signals
See how home prices, supply, and buyer competition are changing before you invest.
Are home values in Atlanta going up or down?
Unlock five years of home value changes and Zillow's next-year forecast.
Which home type gives you the most space for the price?
Over the 12 months ending September 2026, the Atlanta market averaged 14,875 active Airbnb and VRBO listings, up 2% from a year earlier and up 11% over two years.
An average Atlanta listing earns $32K/year. High-performing listings earn $79K, while low-performing listings earn $9K.
Median Atlanta home prices by size are 1-bedroom $201K, 2-bedroom $251K, 3-bedroom $328K, and 4+ bedroom $422K.
Average occupancy in Atlanta is 31%, producing RevPAR of $69 per available night.
Rules vary across Atlanta. Atlanta: Moderate. Business license required, zoning restrictions apply, no city-wide owner-occupancy rule. Enforcement increasing but inconsistent. Athens: Moderate. Special use permit needed, owner-occupancy required for homestays, density limits in historic areas. Selective enforcement, many unpermitted hosts operate. Marietta: Lenient. Business license required, basic zoning compliance. Minimal enforcement, complaint-driven. Gainesville: Lenient. Business license and registration required. Light enforcement, largely complaint-based. Verify requirements for the property's jurisdiction.
The Atlanta Airbnb and VRBO market does not show clear signs of oversaturation. Supply has grown 2% year-over-year, while RevPAR has increased 22%, suggesting demand is outpacing available supply.
RevPAR is highest in July and June; it is lowest in January and February.
The most common amenities are Air Conditioning (99%), Internet (99%), TV (98%). The strongest positive revenue associations are Pool (+37%), Air Conditioning (+33%), Bbq (+30%).
Average daily rate in Atlanta is $264, up 25% year-over-year. Rates peak in June and are lowest in February.
Guests in Atlanta book an average of 27 days in advance, up 5% from last year. Booking windows range from 24 days for 1-bedroom listings to 32 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 51% higher than weekday occupancy.
For each eligible home, annual room-revenue potential is divided by a ZIP- and bedroom-matched home-value estimate. Groups show the median of those yields. Cleaning income is excluded. Gross yield is before expenses and financing.
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