5 tracked markets

Source: BNBCalc market metadata · Reviewed by Parker Place, CTO of BNBCalc.com · Data updated October 21, 2026

Best Airbnb Markets in Illinois by Gross Yield

Centralia is the top Illinois short-term rental market across Airbnb and Vrbo by gross yield. Average-tier listings in Centralia have median annual room-revenue potential of $29,775 and gross yield of 19.9%, with 34% occupancy at an average daily rate of $191. Centralia has 321 average active listings.

Top gross yield

19.9%

Centralia

Median gross yield

17.1%

5 markets with yield data

Median annual room potential

$29.8K

Median across market-level medians

Tracked markets

5

Statewide market coverage

Filter market rankings

Default rankings show all bedrooms at the average performance tier.

Bedroom count

Performance tier

Top 10 Illinois Airbnb and Vrbo Markets

Centralia short-term rental market

#1

Centralia

Average-tier listings in Centralia have median annual room-revenue potential of $29,775 and gross yield of 19.9%, with 34% occupancy at an average daily rate of $191.

Yield

19.9%

Revenue

$29.8K

Average active listings

321

Springfield short-term rental market

#2

Springfield

Average-tier listings in Springfield have median annual room-revenue potential of $26,607 and gross yield of 17.7%, with 38% occupancy at an average daily rate of $194.

Yield

17.7%

Revenue

$26.6K

Average active listings

1,167

Peoria short-term rental market

#3

Peoria

Average-tier listings in Peoria have median annual room-revenue potential of $23,942 and gross yield of 17.1%, with 42% occupancy at an average daily rate of $157.

Yield

17.1%

Revenue

$23.9K

Average active listings

1,181

Rockford short-term rental market

#4

Rockford

Average-tier listings in Rockford have median annual room-revenue potential of $32,453 and gross yield of 14.6%, with 41% occupancy at an average daily rate of $244.

Yield

14.6%

Revenue

$32.5K

Average active listings

700

Chicago short-term rental market

#5

Chicago

Average-tier listings in Chicago have median annual room-revenue potential of $49,703 and gross yield of 12.8%, with 51% occupancy at an average daily rate of $267.

Yield

12.8%

Revenue

$49.7K

Average active listings

8,099

All Illinois Short-Term Rental Markets

Every market below links to its full BNBCalc market page. Rankings use gross yield first, then annual revenue when yield is missing.

Average active listings is the average number of Airbnb and Vrbo listings active in a market each month over the last 12 months. It counts every performance tier, so it doesn't change when you pick a tier, and it's the same figure you'll see on that market's page. It isn't broken out by bedroom count, so the column shows a dash when you filter by bedrooms.

RankMarketGross yieldMedian annual room potentialMonthly room potentialADROccupancyAverage active listingsMedian home value
#1Centralia19.9%$29,775$2,481$19134%321$141,544
#2Springfield17.7%$26,607$2,217$19438%1,167$145,020
#3Peoria17.1%$23,942$1,995$15742%1,181$139,860
#4Rockford14.6%$32,453$2,704$24441%700$219,607
#5Chicago12.8%$49,703$4,142$26751%8,099$381,871

How We Rank Markets

Markets are ranked by the median of each eligible home’s annual room-revenue potential divided by its ZIP- and bedroom-matched home value. Cleaning income is excluded. Gross yield is before expenses, financing, taxes, and local rules.

  • Revenue uses the same matched homes as yield and excludes estimated cleaning income. Monthly potential is annual potential divided by 12.

  • ADR is the average booked nightly rate. It includes cleaning fees, which are bundled into the nightly rate, and excludes other guest fees.

  • Occupancy is adjusted occupancy of bookable nights, excluding host-blocked nights.

  • Gross yield is the median of individual home yields, rather than a ratio of the displayed medians.

Compare Rental Demand in Illinois

For long-term rental context, compare statewide Section 8 Fair Market Rent data alongside short-term rental market performance.

Frequently Asked Questions About Illinois Airbnb and Vrbo Markets