Peoria, IL
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Annual revenue (actual)
$27.2k
12 mo avg
↓5%
from prior 12 mo
Occupancy rate
42%
12 mo avg
↓7%
from prior 12 mo
Avg daily rate
$157
12 mo avg
↑10%
from prior 12 mo
Gross yield
17.1%
Current potential
↓1.3 pts
vs prior-year prices
Lead time
32 days
12 mo avg
↑1 days
from prior 12 mo
Revpar
$58
12 mo avg
↓2%
from prior 12 mo
Methodology note: Figures reflect Peoria market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Ranked by median gross yield across eligible homes. Each home’s annual room-revenue potential is compared with its ZIP- and bedroom-matched value, before expenses.
| Neighborhood | Revenue (potential) | Gross yield |
|---|---|---|
| Central Peoria and West Peoria | $27.8K 51 listings | 30.5% 51 listings |
| East Peoria and Nearby River Towns | $34.1K 24 listings | 26.8% 24 listings |
| Peoria Heights | $25.4K 68 listings | 23.7% 68 listings |
| Streator, Pontiac and Southern Country | $29.3K 13 listings | 22.0% 13 listings |
| East Ottawa and Eastern River Country | $38.9K 28 listings | 21.8% 28 listings |
Data as of 2026-09-30
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Median revenue
Median home value
Gross yield
Supply
Amenity revenue impact
This estimate compares similar listings in this market. When local data is limited, we blend in state and U.S. results to prevent unusually high or low estimates.
| Amenity | Est. revenue impact |
|---|---|
| Lake Access | +13% $3,533/yr |
| Hot Tub | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| EV Charger | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Pool | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Sauna | 🔒 +7% · $••••/yr Revenue lift and listing count available in Markets |
| Gym | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Pets Allowed | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Parking | 🔒 +2% · $•••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (5.9 nights)
Studio (5.8 nights)
1 bedroom (5.6 nights)
3 bedrooms (4.6 nights)
4+ bedrooms (4.1 nights)
Cleaning fee by bedroom
4+ bedrooms ($137)
3 bedrooms ($101)
2 bedrooms ($79)
1 bedroom ($54)
Studio ($52)
Professional host share
Independent hosts (50%)
Professionally managed (50%)
Housing market signals
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Which home type gives you the most space for the price?
Over the 12 months ending September 2026, the Peoria market averaged 1,181 active Airbnb and VRBO listings, up 18% from a year earlier and up 258% over two years.
An average Peoria listing earns $26K/year. High-performing listings earn $48K, while low-performing listings earn $10K.
Median Peoria home prices by size are 1-bedroom $64K, 2-bedroom $131K, 3-bedroom $202K, and 4+ bedroom $263K.
Average occupancy in Peoria is 38%, producing RevPAR of $57 per available night.
Rules vary across Peoria. Peoria: Lenient. No specific STR regulations or permit requirements. Operates under standard zoning and business licensing. Minimal enforcement. Bloomington: Moderate. Business license required, zoning compliance needed. Owner-occupancy required in some zones. Standard enforcement through complaints. Galesburg: Lenient. No dedicated STR ordinance. Standard business license and zoning rules apply. Light enforcement. Ottawa: Lenient. No specific STR regulations currently in place. General business licensing and zoning apply. Minimal active enforcement. Verify requirements for the property's jurisdiction.
The Peoria Airbnb and VRBO market appears broadly balanced. Supply has grown 18% year-over-year, while RevPAR has increased 3%, showing no clear supply-demand imbalance.
RevPAR is highest in July and June; it is lowest in January and February.
The most common amenities are Air Conditioning (99%), TV (97%), Internet (96%). The strongest positive revenue associations are Lake Access (+44%), Bbq (+36%), Parking (+14%).
Average daily rate in Peoria is $176, up 15% year-over-year. Rates peak in July and are lowest in February.
Guests in Peoria book an average of 34 days in advance, up 6% from last year. Booking windows range from 32 days for 1-bedroom listings to 37 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 51% higher than weekday occupancy.
For each eligible home, annual room-revenue potential is divided by a ZIP- and bedroom-matched home-value estimate. Groups show the median of those yields. Cleaning income is excluded. Gross yield is before expenses and financing.
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