Question 1

How many Airbnb and VRBO listings are in St. Augustine?

Accepted Answer

Over the 12 months ending September 2026, the St. Augustine market averaged 5,648 active Airbnb and VRBO listings, up 8% from a year earlier and up 35% over two years.

Question 2

How much do Airbnbs and VRBOs make in St. Augustine?

Accepted Answer

An average St. Augustine listing earns $52K/year. High-performing listings earn $118K, while low-performing listings earn $20K.

Question 3

How much does it cost to buy an Airbnb or VRBO property in St. Augustine?

Accepted Answer

Median St. Augustine home prices by size are 1-bedroom $218K, 2-bedroom $249K, 3-bedroom $350K, and 4+ bedroom $459K.

Question 4

What is the occupancy rate for Airbnb and VRBO in St. Augustine?

Accepted Answer

Average occupancy in St. Augustine is 39%, producing RevPAR of $108 per available night.

Question 5

Are short-term rentals legal in St. Augustine?

Accepted Answer

Rules vary across St. Augustine. St. Augustine: Moderate. Business tax receipt required, zoning compliance, state registration. Some neighborhood restrictions. Moderate enforcement with complaint-based action.
Jacksonville: Lenient. Business tax receipt and state registration required. No occupancy rules or density limits. Light enforcement, mostly complaint-driven.
Palm Coast: Moderate. Business tax receipt, state registration, zoning compliance required. No owner-occupancy rules. Moderate enforcement through complaints and periodic checks. Verify requirements for the property's jurisdiction.

Question 6

Is the St. Augustine Airbnb and VRBO market oversaturated?

Accepted Answer

The St. Augustine Airbnb and VRBO market appears broadly balanced. Supply has grown 8% year-over-year, while RevPAR has increased 10%, showing no clear supply-demand imbalance.

Question 7

When is peak season for Airbnbs and VRBOs in St. Augustine?

Accepted Answer

RevPAR is highest in July and March; it is lowest in October and January.

Question 8

Which Airbnb and VRBO amenities matter most in St. Augustine?

Accepted Answer

The most common amenities are TV (98%), Internet (97%), Air Conditioning (97%). The strongest positive revenue associations are Washing Machine (+44%), Bbq (+33%), Hot Tub (+15%).

Question 9

What is the average nightly rate for Airbnbs and VRBOs in St. Augustine?

Accepted Answer

Average daily rate in St. Augustine is $326, up 14% year-over-year. Rates peak in July and are lowest in January.

Question 10

How far in advance do guests book Airbnb and VRBO stays in St. Augustine?

Accepted Answer

Guests in St. Augustine book an average of 48 days in advance, up 8% from last year. Booking windows range from 38 days for 1-bedroom listings to 58 days for 4+ bedroom listings.

Question 11

Which days of the week perform best for Airbnbs and VRBOs in St. Augustine?

Accepted Answer

Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Friday and are lowest on Tuesday. Weekend occupancy is 45% higher than weekday occupancy.

Question 12

How is gross yield calculated?

Accepted Answer

For each eligible home, annual room-revenue potential is divided by a ZIP- and bedroom-matched home-value estimate. Groups show the median of those yields. Cleaning income is excluded. Gross yield is before expenses and financing.

Neighborhood	Revenue (potential)	Gross yield
1.Vilano Beach & North Beach	$67.1K 394 listings	18.0% 394 listings
2.Historic St. Augustine	$39.2K 781 listings	14.7% 781 listings
3.Palatka, Green Cove & Hastings Fringe	$31.3K 54 listings	12.4% 54 listings
4.Crescent Beach & Matanzas	$43.2K 487 listings	11.5% 487 listings
5.Northwest St. Johns	$32.9K 125 listings	10.9% 125 listings
6.West Augustine & Woodlawn	$34.6K 117 listings	10.7% 117 listings
7.St. Augustine South & Elkton	$37.8K 85 listings	10.5% 85 listings
8.Northern Anastasia Island & St. Augustine Beach	$41.2K 1,039 listings	8.7% 1,039 listings
9.Butler Beach	$41.8K 835 listings	8.4% 835 listings