How many Airbnb and VRBO listings are in Little Rock?

Over the 12 months ending September 2026, the Little Rock market averaged 1,015 active Airbnb and VRBO listings, down 3% from a year earlier and up 34% over two years.

How much do Airbnbs and VRBOs make in Little Rock?

An average Little Rock listing earns $24K/year. High-performing listings earn $45K, while low-performing listings earn $7K.

How much does it cost to buy an Airbnb or VRBO property in Little Rock?

Median Little Rock home prices by size are 2-bedroom $149K, 3-bedroom $227K, and 4+ bedroom $309K.

What is the occupancy rate for Airbnb and VRBO in Little Rock?

Average occupancy in Little Rock is 37%, producing RevPAR of $50 per available night.

Are short-term rentals legal in Little Rock?

Rules vary across Little Rock. Little Rock: Lenient. No specific STR regulations or permit requirements. Operates under standard business licensing and zoning rules. Minimal enforcement. Hot Springs: Lenient. Business license required, basic zoning compliance. No owner-occupancy rules or density caps. Light enforcement, many operate informally. Conway: Lenient. Minimal STR-specific regulations. Standard business license and tax registration needed. No occupancy requirements or rental caps. Limited enforcement activity. Verify requirements for the property's jurisdiction.

Is the Little Rock Airbnb and VRBO market oversaturated?

The Little Rock Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 3% year-over-year, while RevPAR has increased 14%, suggesting demand is outpacing available supply.

When is peak season for Airbnbs and VRBOs in Little Rock?

RevPAR is highest in June and July; it is lowest in January and February.

Which Airbnb and VRBO amenities matter most in Little Rock?

The most common amenities are Air Conditioning (99%), Internet (99%), TV (98%). The strongest positive revenue associations are Washing Machine (+19%), Bbq (+17%), Lake Access (+4%).

What is the average nightly rate for Airbnbs and VRBOs in Little Rock?

Average daily rate in Little Rock is $170, up 17% year-over-year. Rates peak in July and are lowest in January.

How far in advance do guests book Airbnb and VRBO stays in Little Rock?

Guests in Little Rock book an average of 28 days in advance, up 8% from last year. Booking windows range from 23 days for 1-bedroom listings to 33 days for 4+ bedroom listings.

Which days of the week perform best for Airbnbs and VRBOs in Little Rock?

Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Tuesday. Weekend occupancy is 45% higher than weekday occupancy.

How is gross yield calculated?

For each eligible home, annual room-revenue potential is divided by a ZIP- and bedroom-matched home-value estimate. Groups show the median of those yields. Cleaning income is excluded. Gross yield is before expenses and financing.

Little Rock, AR

Little Rock

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Annual revenue (actual)

$25.6k

12 mo avg

↑8%

from prior 12 mo

Occupancy rate

41%

12 mo avg

↓4%

from prior 12 mo

Avg daily rate

$156

12 mo avg

↑19%

from prior 12 mo

Gross yield

11.9%

Current potential

↓0.4 pts

vs prior-year prices

Lead time

28 days

12 mo avg

↑3 days

from prior 12 mo

Revpar

$52

12 mo avg

↑5%

from prior 12 mo

See how Little Rock ranks among Arkansas Airbnb markets by gross yield

Little Rock Airbnb market summary

Best Airbnb neighborhoods in the Little Rock, AR market

Compare 10 neighborhoods and nearby areas in the broader Little Rock, AR rental market. These areas are not limited to city boundaries. Each figure below is based on at least 20 qualifying listings; follow an area for occupancy, nightly rates and bedroom comparisons.

Ranked by median gross yield across eligible homes. Each home’s annual room-revenue potential is compared with its ZIP- and bedroom-matched value, before expenses.

Neighborhood	Revenue (potential)	Gross yield
1.Southwest Little Rock	$26.9K 31 listings	22.6% 31 listings
2.West Little Rock	$35.7K 22 listings	14.4% 22 listings
3.Downtown & Central Little Rock	$25.4K 38 listings	13.9% 38 listings
4.Searcy & White County Countryside	$23.9K 45 listings	13.9% 45 listings
5.North Little Rock & East Pulaski	$26.7K 36 listings	13.3% 36 listings
6.Cabot & Southwest White County	$28.9K 27 listings	13.0% 27 listings
7.Sherwood	$23.5K 36 listings	12.9% 36 listings
8.Conway & Southern Faulkner County	$25.1K 77 listings	12.5% 77 listings
9.Midtown Little Rock	$29.1K 73 listings	11.6% 73 listings
10.Jacksonville Area	$20.0K 22 listings	11.3% 22 listings

Data as of 2026-10-05

Revenue per listing by bedroom

Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.

Bedroom count:

Short-term rental supply growth

Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.

Performance metrics by bedroom

Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.

Bedrooms

Median revenue

Median home value

Gross yield

Supply

Cleaning fee

🔒 •••

🔒 $5•

🔒 •••

🔒 $8•

🔒 •••

$114

🔒 •••

🔒 $1••

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