How many Airbnb and VRBO listings are in Rochester?

Over the 12 months ending September 2026, the Rochester market averaged 1,273 active Airbnb and VRBO listings, down 8% from a year earlier and up 36% over two years.

How much do Airbnbs and VRBOs make in Rochester?

An average Rochester listing earns $30K/year. High-performing listings earn $59K, while low-performing listings earn $11K.

How much does it cost to buy an Airbnb or VRBO property in Rochester?

Median Rochester home prices by size are 1-bedroom $172K, 2-bedroom $218K, 3-bedroom $262K, and 4+ bedroom $292K.

What is the occupancy rate for Airbnb and VRBO in Rochester?

Average occupancy in Rochester is 36%, producing RevPAR of $59 per available night.

Are short-term rentals legal in Rochester?

Rules vary across Rochester. Rochester: Moderate. Registration required, safety inspections, tax collection. Zoning restrictions in some residential areas. Enforcement exists but inconsistent. Canandaigua: Lenient. No specific STR regulations beyond general lodging rules. Tax collection expected. Minimal enforcement, hosts operate freely. Skaneateles: Moderate. Special use permits required in residential zones, owner must be present during rentals in village center. Selective enforcement, some unpermitted operations exist. Verify requirements for the property's jurisdiction.

Is the Rochester Airbnb and VRBO market oversaturated?

The Rochester Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 8% year-over-year, while RevPAR has increased 11%, suggesting demand is outpacing available supply.

When is peak season for Airbnbs and VRBOs in Rochester?

RevPAR is highest in July and August; it is lowest in January and February.

Which Airbnb and VRBO amenities matter most in Rochester?

The most common amenities are Internet (99%), Air Conditioning (97%), TV (97%). The strongest positive revenue associations are Bbq (+33%), Lake Access (+29%), Washing Machine (+27%).

What is the average nightly rate for Airbnbs and VRBOs in Rochester?

Average daily rate in Rochester is $223, up 21% year-over-year. Rates peak in July and are lowest in February.

How far in advance do guests book Airbnb and VRBO stays in Rochester?

Guests in Rochester book an average of 33 days in advance, up 2% from last year. Booking windows range from 28 days for 1-bedroom listings to 39 days for 4+ bedroom listings.

Which days of the week perform best for Airbnbs and VRBOs in Rochester?

Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 46% higher than weekday occupancy.

How is gross yield calculated?

For each eligible home, annual room-revenue potential is divided by a ZIP- and bedroom-matched home-value estimate. Groups show the median of those yields. Cleaning income is excluded. Gross yield is before expenses and financing.

Rochester, NY

Rochester

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Annual revenue (actual)

$33.7k

12 mo avg

↑9%

from prior 12 mo

Occupancy rate

41%

12 mo avg

↓3%

from prior 12 mo

Avg daily rate

$216

12 mo avg

↑17%

from prior 12 mo

Gross yield

12.6%

Current potential

↓0.7 pts

vs prior-year prices

Lead time

34 days

12 mo avg

↑0 days

from prior 12 mo

Revpar

$66

12 mo avg

↑6%

from prior 12 mo

See how Rochester ranks among New York Airbnb markets by gross yield

Rochester Airbnb market summary

Best Airbnb neighborhoods in the Rochester, NY market

Compare 9 neighborhoods and nearby areas in the broader Rochester, NY rental market. These areas are not limited to city boundaries. Each figure below is based on at least 20 qualifying listings; follow an area for occupancy, nightly rates and bedroom comparisons.

Ranked by median gross yield across eligible homes. Each home’s annual room-revenue potential is compared with its ZIP- and bedroom-matched value, before expenses.

Neighborhood	Revenue (potential)	Gross yield
1.Irondequoit	$41.8K 43 listings	18.0% 43 listings
2.Western Lake Ontario Shore	$35.5K 29 listings	16.4% 29 listings
3.Eastern Wayne and Ontario Country	$35.2K 20 listings	15.6% 20 listings
4.Greece and Northwest Monroe	$42.6K 32 listings	15.6% 32 listings
5.Rochester West Side	$33.9K 84 listings	14.8% 84 listings
6.Rochester East Side	$33.7K 120 listings	13.3% 120 listings
7.Pittsford and Eastern Suburbs	$44.2K 79 listings	13.2% 79 listings
8.Sodus and Wayne Shore	$36.5K 33 listings	12.6% 33 listings
9.Henrietta and Southwest Monroe	$35.7K 40 listings	12.3% 40 listings

Data as of 2026-10-06

Revenue per listing by bedroom

Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.

Bedroom count:

Short-term rental supply growth

Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.

Performance metrics by bedroom

Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.

Bedrooms

Median revenue

Median home value

Gross yield

Supply

Cleaning fee

🔒 •••

🔒 $6•

🔒 •••

🔒 $6•

🔒 •••

🔒 $8•

🔒 •••

$118

🔒 •••

🔒 $1••

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