Jackson, MS
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Annual revenue (actual)
$25.2k
12 mo avg
↑2%
from prior 12 mo
Occupancy rate
36%
12 mo avg
↓5%
from prior 12 mo
Avg daily rate
$186
12 mo avg
↑16%
from prior 12 mo
Gross yield
15.8%
Current potential
↑0.1 pts
vs prior-year prices
Lead time
22 days
12 mo avg
↓1 days
from prior 12 mo
Revpar
$50
12 mo avg
↓8%
from prior 12 mo
Methodology note: Figures reflect Jackson market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Compare 4 neighborhoods and nearby areas in the broader Jackson, MS rental market. These areas are not limited to city boundaries. Each figure below is based on at least 20 qualifying listings; follow an area for occupancy, nightly rates and bedroom comparisons.
Ranked by median gross yield across eligible homes. Each home’s annual room-revenue potential is compared with its ZIP- and bedroom-matched value, before expenses.
| Neighborhood | Revenue (potential) | Gross yield |
|---|---|---|
| 1.North Jackson, Ridgeland & Madison | $31.0K 101 listings | 24.5% 101 listings |
| 2.West & South Jackson–Clinton | $24.4K 26 listings | 23.4% 26 listings |
| 3.Central Jackson | $30.2K 49 listings | 17.1% 49 listings |
| 4.Pearl, Brandon & Reservoir | $40.9K 86 listings | 15.8% 86 listings |
Data as of 2026-09-30
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Median revenue
Median home value
Gross yield
Supply
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≥$200K
$100K-$200K
$75K-$100K
<$75K