How many Airbnb and VRBO listings are in Charleston?

Over the 12 months ending September 2026, the Charleston market averaged 8,447 active Airbnb and VRBO listings, down 1% from a year earlier and up 16% over two years.

How much do Airbnbs and VRBOs make in Charleston?

An average Charleston listing earns $98K/year. High-performing listings earn $209K, while low-performing listings earn $39K.

How much does it cost to buy an Airbnb or VRBO property in Charleston?

Median Charleston home prices by size are 1-bedroom $317K, 2-bedroom $346K, 3-bedroom $461K, and 4+ bedroom $607K.

What is the occupancy rate for Airbnb and VRBO in Charleston?

Average occupancy in Charleston is 45%, producing RevPAR of $208 per available night.

Are short-term rentals legal in Charleston?

Rules vary across Charleston. Charleston: Moderate. Business license required, zoning restrictions apply, 30-day minimum in residential areas. Moderate enforcement with complaint-driven action. Folly Beach: Strict. Business license mandatory, density caps limit permits, no new licenses in many zones. Active enforcement with violations tracked. Isle of Palms: Moderate. Business license and state registration required, zoning compliance needed. Moderate enforcement, primarily complaint-based. Hilton Head Island: Lenient. Business license and state registration required, zoning compliance. Light enforcement, many operate without full compliance. Verify requirements for the property's jurisdiction.

Is the Charleston Airbnb and VRBO market oversaturated?

The Charleston Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 1% year-over-year, while RevPAR has increased 13%, suggesting demand is outpacing available supply.

When is peak season for Airbnbs and VRBOs in Charleston?

RevPAR is highest in June and July; it is lowest in January and February.

Which Airbnb and VRBO amenities matter most in Charleston?

The most common amenities are Air Conditioning (100%), Internet (99%), TV (99%). The strongest positive revenue associations are Washing Machine (+33%), Pool (+24%), Ev Charger (+20%).

What is the average nightly rate for Airbnbs and VRBOs in Charleston?

Average daily rate in Charleston is $502, up 9% year-over-year. Rates peak in June and are lowest in January.

How far in advance do guests book Airbnb and VRBO stays in Charleston?

Guests in Charleston book an average of 50 days in advance, up 4% from last year. Booking windows range from 41 days for 1-bedroom listings to 60 days for 4+ bedroom listings.

Which days of the week perform best for Airbnbs and VRBOs in Charleston?

Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 39% higher than weekday occupancy.

How is gross yield calculated?

For each eligible home, annual room-revenue potential is divided by a ZIP- and bedroom-matched home-value estimate. Groups show the median of those yields. Cleaning income is excluded. Gross yield is before expenses and financing.

Charleston, SC

Charleston

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Annual revenue (actual)

$98.9k

12 mo avg

↑2%

from prior 12 mo

Occupancy rate

49%

12 mo avg

↓4%

from prior 12 mo

Avg daily rate

$458

12 mo avg

↑9%

from prior 12 mo

Gross yield

9.6%

Current potential

↓0.5 pts

vs prior-year prices

Lead time

52 days

12 mo avg

↑2 days

from prior 12 mo

Revpar

$206

12 mo avg

↑9%

from prior 12 mo

Charleston Airbnb market summary

Compare Airbnb neighborhoods in Charleston, SC

Ranked by median gross yield across eligible homes. Each home’s annual room-revenue potential is compared with its ZIP- and bedroom-matched value, before expenses.

Neighborhood	Revenue (potential)	Gross yield
North Charleston	$45.3K 555 listings	15.0% 555 listings
Ravenel, Hollywood & Meggett	$62.3K 8 listings	13.7% 8 listings
West Ashley	$42.2K 78 listings	12.8% 78 listings
James Island	$45.0K 216 listings	12.5% 216 listings
Hanahan & Goose Creek	$39.7K 89 listings	12.2% 89 listings

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Data as of 2026-10-06

Revenue per listing by bedroom

Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.

Bedroom count:

Short-term rental supply growth

Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.

Performance metrics by bedroom

Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.

Bedrooms

Median revenue

Median home value

Gross yield

Supply

Cleaning fee

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🔒 $8•

🔒 •••

🔒 $1••

🔒 •••

🔒 $1••

🔒 •••

$194

🔒 •••

🔒 $3••

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