Tropea, IT
Part of the Gioia Tauro market area
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Overview
Annual Rev
€18.9k
12 mo avg
↑19%
from prior 12 mo
Occupancy rate
36%
12 mo avg
↓1%
from prior 12 mo
Avg daily rate
€132
12 mo avg
↑24%
from prior 12 mo
Lead time
34 days
12 mo avg
↓9 days
from prior 12 mo
Revpar
€30
12 mo avg
↓9%
from prior 12 mo
Methodology note: Figures reflect Gioia Tauro market data as of June 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Pool | — | +€10,275 | — | — |
| EV Charger | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| Gym | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| Hot Tub | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| Air conditioning | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| Washing Machine | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| Heating | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| Parking | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| Internet | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| Barbecue | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| TV | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (23.1 nights)
3 bedrooms (7.7 nights)
2 bedrooms (7.7 nights)
1 bedroom (6.5 nights)
Cleaning fee by bedroom
4+ bedrooms (€127)
3 bedrooms (€95)
2 bedrooms (€62)
1 bedroom (€40)
Professional host share
Professionally managed (77%)
Independent hosts (23%)
As of June 2026, Tropea, Reggio Calabria, Scilla have 1,527 active Airbnb and VRBO listings. This represents a 24% decrease from the previous year.
The average Airbnb or VRBO in Gioia Tauro generates €9K per year. High-performing properties earn €29K/year, while low-performing properties earn €4K/year. The substantial revenue spread suggests that market performance is highly polarized, with top-tier listings capturing a disproportionate share of the limited demand in a contracting environment.
Airbnb and VRBO can be profitable in Gioia Tauro. Average annual revenue is €9K with 23% occupancy. High-performing properties earn up to €29K/year. These figures highlight a challenging landscape where average occupancy remains low, indicating that revenue generation is heavily concentrated among the most competitive units.
The average occupancy rate for Airbnbs and VRBOs in Gioia Tauro is 23%. This occupancy level, combined with an average nightly rate of €123, results in a RevPAR (revenue per available room) of €15 per day.
4+ bedroom properties demonstrate the strongest performance in Gioia Tauro, with annual revenue of €16K. These properties balance operating costs and rental demand most effectively in the Gioia Tauro market. Property performance varies significantly by location, amenities, and management quality.
Short-term rental regulations vary by jurisdiction in the Gioia Tauro area. Tropea: Moderate. Regional tourist accommodation code (CIR) required, tax registration mandatory. Standard enforcement in tourist areas. Reggio Calabria: Moderate. CIR registration, tax compliance required. Enforcement present but inconsistent outside peak season. Scilla: Lenient. CIR technically required but minimal local oversight. Light enforcement, many operate informally in this small coastal town. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The Gioia Tauro Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 24% year-over-year, while RevPAR has decreased 21%. This indicates balanced supply-demand dynamics. The concurrent drop in both metrics suggests a contraction in market size rather than an easing of competitive pressure.
Launch around May, 2-3 months before peak summer season (August peaks). This pre-peak timing lets you build reviews when competition is 54% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (November-January) when gaining traction is harder.
The most common amenities in Gioia Tauro listings include: Air Conditioning (89%), Tv (84%), Kitchen (83%), Washing Machine (72%), Heating (52%). Amenities that boost revenue the most include Pool, Gym, Air Conditioning, with Pool properties earning approximately 35% more (€31K/year vs €23K/year).
Monthly estimated revenue per listing in Gioia Tauro over the last 12 months: May: €380, June: €606, July: €870, August: €1K, September: €753, October: €439, November: €200, December: €212, January: €137, February: €127, March: €247, April: €542. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in Gioia Tauro is €123, up 19% year-over-year. By property size: 1-bedroom properties average €106/night, 2-bedroom properties average €131/night, 3-bedroom properties average €164/night, 4+ bedroom properties average €260/night. Rates peak in August and are lowest in February.
Guests in Gioia Tauro book an average of 34 days in advance, down 24% from last year. By property size: 1-bedroom: 32 days, 2-bedroom: 35 days, 3-bedroom: 40 days, 4+ bedroom: 44 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the Gioia Tauro Airbnb and VRBO market has seen the following changes: supply declined 24%, revenue per listing decreased 21%, occupancy fell 7%, average nightly rates increased 19%, and lead time decreased 24%. This combination of rising rates and shrinking lead times points to a shift toward more last-minute, price-sensitive booking behavior.
In Gioia Tauro, Saturday sees the highest booking demand while Sunday has the lowest. Nightly rates peak on Monday and are lowest on Wednesday.