Gioia Tauro
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Overview
Annual Rev
€18.5k
12 mo avg
↑19%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓1%
from prior 12 mo
Avg daily rate
€132
12 mo avg
↑24%
from prior 12 mo
Lead time
34 days
12 mo avg
↓9 days
from prior 12 mo
Revpar
€30
12 mo avg
↓9%
from prior 12 mo
Methodology note: Figures reflect Gioia Tauro market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Pool | — | +€10,275 | — | — |
| EV Charger | 🔒 8 (•%) | 🔒 +€7••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Gym | 🔒 1•• (••%) | 🔒 +€6••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Hot Tub | 🔒 5• (•%) | 🔒 +€5••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Air conditioning | 🔒 5•• (••%) | 🔒 +€5••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Washing Machine | 🔒 4•• (••%) | 🔒 +€3••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Heating | 🔒 3•• (••%) | 🔒 +€3••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Parking | 🔒 4•• (••%) | 🔒 +€2••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Internet | 🔒 3•• (••%) | 🔒 +€2••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Barbecue | 🔒 1•• (••%) | 🔒 +€1••• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
| TV | 🔒 5•• (••%) | 🔒 +€4•• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (23.1 nights)
3 bedrooms (7.7 nights)
2 bedrooms (7.7 nights)
1 bedroom (6.5 nights)
Cleaning fee by bedroom
4+ bedrooms (€127)
3 bedrooms (€95)
2 bedrooms (€62)
1 bedroom (€40)
Professional host share
Professionally managed (77%)
Independent hosts (23%)
Over the 12 months ending August 2026, the Gioia Tauro market averaged 1,405 active Airbnb and VRBO listings, down 25% from a year earlier and down 13% over two years.
An average Gioia Tauro listing earns €14K/year. High-performing listings earn €39K, while low-performing listings earn €7K.
Average occupancy in Gioia Tauro is 26%, producing RevPAR of €27 per available night.
4+ bedroom listings generate the highest average annual revenue in Gioia Tauro, at €25K.
Rules vary across Gioia Tauro. Tropea: Moderate. Regional tourist accommodation code (CIR) required, tax registration mandatory. Standard enforcement through tax audits. Reggio Calabria: Moderate. CIR registration, local tax compliance required. Enforcement varies, mostly tax-focused rather than operational restrictions. Scilla: Lenient. CIR code needed, basic tax registration. Light enforcement, many hosts operate informally in this small coastal town. Verify requirements for the property's jurisdiction.
The Gioia Tauro Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 25% year-over-year, while RevPAR has increased 75%, suggesting demand is outpacing available supply.
RevPAR is highest in August and July; it is lowest in January and February.
The most common amenities are TV (91%), Air Conditioning (90%), Kitchen (89%). The strongest positive revenue associations are Pool (+41%), Gym (+33%), Hot Tub (+15%).
Average daily rate in Gioia Tauro is €136, up 25% year-over-year. Rates peak in August and are lowest in February.
Guests in Gioia Tauro book an average of 35 days in advance, down 12% from last year. Booking windows range from 33 days for 1-bedroom listings to 41 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Sunday.