Nairn, GB
Part of the Inverness market area
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Overview
Annual Rev
£32.7k
12 mo avg
↓1%
from prior 12 mo
Occupancy rate
48%
12 mo avg
↓10%
from prior 12 mo
Avg daily rate
£170
12 mo avg
↑18%
from prior 12 mo
Lead time
43 days
12 mo avg
↓5 days
from prior 12 mo
Revpar
£62
12 mo avg
↓4%
from prior 12 mo
Methodology note: Figures reflect Iverness market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Bicycles | — | +£23,639 | — | — |
| Sauna | 🔒 4• (•%) | 🔒 +£1•••• (+••%) | 🔒 £5•••• | 🔒 £3•••• |
| Hot Tub | 🔒 1•• (•%) | 🔒 +£1•••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Washing Machine | 🔒 1••• (••%) | 🔒 +£8••• (+••%) | 🔒 £3•••• | 🔒 £2•••• |
| TV | 🔒 2••• (••%) | 🔒 +£8••• (+••%) | 🔒 £3•••• | 🔒 £2•••• |
| Internet | 🔒 2••• (••%) | 🔒 +£8••• (+••%) | 🔒 £3•••• | 🔒 £2•••• |
| EV Charger | 🔒 1•• (•%) | 🔒 +£5••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Barbecue | 🔒 5•• (••%) | 🔒 +£3••• (+••%) | 🔒 £3•••• | 🔒 £3•••• |
| Heating | 🔒 2••• (••%) | 🔒 +£7•• (+•%) | 🔒 £3•••• | 🔒 £3•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (4.7 nights)
4+ bedrooms (4.6 nights)
2 bedrooms (4.1 nights)
1 bedroom (3.7 nights)
Studio (3.5 nights)
Cleaning fee by bedroom
4+ bedrooms (£159)
3 bedrooms (£79)
2 bedrooms (£58)
1 bedroom (£38)
Studio (£33)
Professional host share
Professionally managed (79%)
Independent hosts (21%)
Over the 12 months ending August 2026, the Inverness market averaged 2,355 active Airbnb and VRBO listings, down 2% from a year earlier and down 12% over two years.
An average Inverness listing earns £30K/year. High-performing listings earn £60K, while low-performing listings earn £14K.
Average occupancy in Inverness is 42%, producing RevPAR of £58 per available night.
4+ bedroom listings generate the highest average annual revenue in Inverness, at £58K.
Rules vary across Inverness. Inverness: Moderate. Licensing required since 2022 under Scottish regulations. Planning permission needed in some areas. Enforcement developing but not yet aggressive. Fort William: Moderate. Same Scottish licensing scheme applies. Control areas being considered. Growing enforcement as system matures. Aviemore: Moderate. Scottish licensing mandatory. Local concern over housing but enforcement still building capacity. Many hosts complying with new rules. Verify requirements for the property's jurisdiction.
The Inverness Airbnb and VRBO market appears broadly balanced. Supply has declined 2% year-over-year, while RevPAR has decreased 2%, showing no clear supply-demand imbalance.
RevPAR is highest in August and July; it is lowest in January and November.
The most common amenities are Heating (96%), TV (95%), Internet (93%). The strongest positive revenue associations are Hot Tub (+36%), Washing Machine (+30%), Internet (+27%).
Average daily rate in Inverness is £180, up 3% year-over-year. Rates peak in August and are lowest in November.
Guests in Inverness book an average of 42 days in advance, down 9% from last year. Booking windows range from 39 days for 1-bedroom listings to 47 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Sunday. Nightly rates peak on Friday and are lowest on Monday.