Kidderminster, GB
Part of the Cleobury Mortimer market area
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Annual revenue (actual)
£33.9k
12 mo avg
↓5%
from prior 12 mo
Occupancy rate
45%
12 mo avg
↓7%
from prior 12 mo
Avg daily rate
£182
12 mo avg
↑11%
from prior 12 mo
Lead time
42 days
12 mo avg
↑3 days
from prior 12 mo
Revpar
£67
12 mo avg
↓7%
from prior 12 mo
Methodology note: Figures reflect Cleobury Mortimer market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| EV Charger | — | +£42,178 | — | — |
| Washing Machine | 🔒 1•• (••%) | 🔒 +£3•••• (+•••%) | 🔒 £6•••• | 🔒 £3•••• |
| Pets Allowed | 🔒 8• (••%) | 🔒 +£2•••• (+••%) | 🔒 £6•••• | 🔒 £3•••• |
| TV | 🔒 1•• (••%) | 🔒 +£1•••• (+••%) | 🔒 £5•••• | 🔒 £3•••• |
| Pool | 🔒 6 (•%) | 🔒 +£1•••• (+••%) | 🔒 £6•••• | 🔒 £5•••• |
| Parking | 🔒 1•• (••%) | 🔒 +£9••• (+••%) | 🔒 £5•••• | 🔒 £4•••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (4.3 nights)
3 bedrooms (4.0 nights)
2 bedrooms (3.8 nights)
1 bedroom (3.5 nights)
Studio (3.4 nights)
Cleaning fee by bedroom
4+ bedrooms (£166)
3 bedrooms (£71)
2 bedrooms (£36)
1 bedroom (£33)
Studio (£0)
Professional host share
Independent hosts (54%)
Professionally managed (46%)
Over the 12 months ending September 2026, the Cleobury Mortimer market averaged 234 active Airbnb and VRBO listings, up 1% from a year earlier and up 40% over two years.
An average Cleobury Mortimer listing earns £23K/year. High-performing listings earn £72K, while low-performing listings earn £9K.
Average occupancy in Cleobury Mortimer is 32%, producing RevPAR of £48 per available night.
4+ bedroom listings generate the highest average annual revenue in Cleobury Mortimer, at £54K.
Rules vary across Cleobury Mortimer. Ludlow: Lenient. No specific STR regulations beyond standard planning laws. Minimal enforcement, hosts operate freely within general tourism framework. Bridgnorth: Lenient. No dedicated STR licensing. Must comply with planning use if applicable. Light enforcement, primarily complaint-driven. Bewdley: Lenient. No specific STR permit system. Standard business rates and planning considerations apply. Minimal proactive enforcement, operates within general accommodation rules. Verify requirements for the property's jurisdiction.
The Cleobury Mortimer Airbnb and VRBO market appears broadly balanced. Supply has grown 1% year-over-year, while RevPAR has increased 3%, showing no clear supply-demand imbalance.
RevPAR is highest in August and July; it is lowest in November and January.
The most common amenities are Heating (98%), TV (85%), Internet (85%). The strongest positive revenue associations are Washing Machine (+100%), Pets Allowed (+79%), TV (+45%).
Average daily rate in Cleobury Mortimer is £188, up 11% year-over-year. Rates peak in January and are lowest in October.
Guests in Cleobury Mortimer book an average of 41 days in advance, up 5% from last year. Booking windows range from 36 days for 1-bedroom listings to 53 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Tuesday. Weekend occupancy is 48% higher than weekday occupancy.
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