Inveraray, GB
Part of the Argyll market area
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Overview
Annual Rev
£32.1k
12 mo avg
↓1%
from prior 12 mo
Occupancy rate
44%
12 mo avg
↓8%
from prior 12 mo
Avg daily rate
£182
12 mo avg
↑16%
from prior 12 mo
Lead time
44 days
12 mo avg
↓5 days
from prior 12 mo
Revpar
£64
12 mo avg
↓3%
from prior 12 mo
Methodology note: Figures reflect Argyll market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Pool | — | +£23,824 | — | — |
| Hot Tub | 🔒 8• (•%) | 🔒 +£1•••• (+••%) | 🔒 £5•••• | 🔒 £3•••• |
| Barbecue | 🔒 2•• (••%) | 🔒 +£1•••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Sauna | 🔒 2• (•%) | 🔒 +£9••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Lake Access | 🔒 1•• (••%) | 🔒 +£8••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Washing Machine | 🔒 8•• (••%) | 🔒 +£8••• (+••%) | 🔒 £3•••• | 🔒 £3•••• |
| Pets Allowed | 🔒 6•• (••%) | 🔒 +£7••• (+••%) | 🔒 £3•••• | 🔒 £3•••• |
| Bicycles | 🔒 1• (•%) | 🔒 +£6••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Internet | 🔒 1••• (••%) | 🔒 +£6••• (+••%) | 🔒 £3•••• | 🔒 £3•••• |
| Gym | 🔒 1•• (••%) | 🔒 +£4••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Air conditioning | 🔒 6• (•%) | 🔒 +£4••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (4.6 nights)
3 bedrooms (4.4 nights)
2 bedrooms (4.2 nights)
1 bedroom (3.7 nights)
Studio (3.4 nights)
Cleaning fee by bedroom
4+ bedrooms (£121)
3 bedrooms (£93)
2 bedrooms (£60)
1 bedroom (£39)
Studio (£26)
Professional host share
Professionally managed (76%)
Independent hosts (24%)
Over the 12 months ending August 2026, the Argyll market averaged 1,414 active Airbnb and VRBO listings, down 4% from a year earlier.
An average Argyll listing earns £29K/year. High-performing listings earn £58K, while low-performing listings earn £15K.
Average occupancy in Argyll is 40%, producing RevPAR of £58 per available night.
4+ bedroom listings generate the highest average annual revenue in Argyll, at £51K.
Rules vary across Argyll. Oban: Moderate. Scotland-wide licensing required since 2022, planning permission may be needed in some areas. Growing enforcement as councils develop systems. Fort William: Moderate. Short-term let license mandatory, planning permission for some properties. Highland Council actively processing applications and monitoring compliance. Inveraray: Moderate. Licensing required under Scottish regulations, planning rules apply. Argyll & Bute Council enforcing but capacity-limited. Campbeltown: Moderate. License and possible planning permission required. Enforcement developing, some unlicensed operators still active. Verify requirements for the property's jurisdiction.
The Argyll Airbnb and VRBO market appears broadly balanced. Supply has declined 4% year-over-year, while RevPAR has decreased 0%, showing no clear supply-demand imbalance.
RevPAR is highest in August and July; it is lowest in January and November.
The most common amenities are Heating (95%), TV (93%), Internet (91%). The strongest positive revenue associations are Hot Tub (+47%), Bbq (+31%), Washing Machine (+30%).
Average daily rate in Argyll is £193, up 1% year-over-year. Rates peak in July and are lowest in November.
Guests in Argyll book an average of 43 days in advance, down 11% from last year. Booking windows range from 42 days for 1-bedroom listings to 51 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Sunday. Nightly rates peak on Friday and are lowest on Monday. Weekend occupancy is 6% higher than weekday occupancy.