Basingstoke, GB
Part of the Newbury market area
Unlock the data for all Markets
Overview
Annual Rev
£28.4k
12 mo avg
↑5%
from prior 12 mo
Occupancy rate
47%
12 mo avg
↓5%
from prior 12 mo
Avg daily rate
£156
12 mo avg
↑17%
from prior 12 mo
Lead time
32 days
12 mo avg
↓3 days
from prior 12 mo
Revpar
£54
12 mo avg
↑3%
from prior 12 mo
Methodology note: Figures reflect Newbury market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| EV Charger | — | +£59,572 | — | — |
| Washing Machine | 🔒 7• (••%) | 🔒 +£2•••• (+•••%) | 🔒 £5•••• | 🔒 £2•••• |
| TV | 🔒 1•• (••%) | 🔒 +£1•••• (+••%) | 🔒 £4•••• | 🔒 £2•••• |
| Parking | 🔒 9• (••%) | 🔒 +£1•••• (+••%) | 🔒 £4•••• | 🔒 £2•••• |
| Internet | 🔒 1•• (••%) | 🔒 +£1•••• (+••%) | 🔒 £4•••• | 🔒 £2•••• |
| Barbecue | 🔒 2• (••%) | 🔒 +£7••• (+••%) | 🔒 £4•••• | 🔒 £4•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
Studio (7.6 nights)
2 bedrooms (6.3 nights)
3 bedrooms (5.0 nights)
1 bedroom (4.4 nights)
4+ bedrooms (2.4 nights)
Cleaning fee by bedroom
4+ bedrooms (£226)
3 bedrooms (£105)
2 bedrooms (£53)
1 bedroom (£40)
Studio (£15)
Professional host share
Independent hosts (53%)
Professionally managed (47%)
Over the 12 months ending August 2026, the Newbury market averaged 162 active Airbnb and VRBO listings, down 13% from a year earlier and up 31% over two years.
An average Newbury listing earns £22K/year. High-performing listings earn £57K, while low-performing listings earn £9K.
Average occupancy in Newbury is 36%, producing RevPAR of £42 per available night.
4+ bedroom listings generate the highest average annual revenue in Newbury, at £61K.
Rules vary across Newbury. I don't have reliable, current data on short-term rental regulations and enforcement reality for Newbury, Reading, and Hungerford (UK towns). Enforcement practices change frequently and require local government sources or on-the-ground verification. For accurate information, contact: - West Berkshire Council (Newbury, Hungerford) - Reading Borough Council (Reading) They can provide current requirements, permit processes, and actual enforcement practices. Local host forums may also reveal enforcement reality. Verify requirements for the property's jurisdiction.
The Newbury Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 13% year-over-year, while RevPAR has increased 8%, suggesting demand is outpacing available supply.
RevPAR is highest in July and August; it is lowest in January and February.
The most common amenities are Heating (96%), Kitchen (94%), Internet (88%). The strongest positive revenue associations are Ev Charger (+184%), Washing Machine (+91%), TV (+72%).
Average daily rate in Newbury is £176, up 16% year-over-year. Rates peak in July and are lowest in September.
Guests in Newbury book an average of 33 days in advance, down 3% from last year. Booking windows range from 31 days for 1-bedroom listings to 41 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Sunday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 13% higher than weekday occupancy.