Newbury
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Annual revenue (actual)
£28.9k
12 mo avg
↑7%
from prior 12 mo
Occupancy rate
47%
12 mo avg
↓4%
from prior 12 mo
Avg daily rate
£157
12 mo avg
↑17%
from prior 12 mo
Lead time
33 days
12 mo avg
↑0 days
from prior 12 mo
Revpar
£55
12 mo avg
↑13%
from prior 12 mo
Methodology note: Figures reflect Newbury market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| EV Charger | — | +£57,844 | — | — |
| Washing Machine | 🔒 7• (••%) | 🔒 +£2•••• (+•••%) | 🔒 £5•••• | 🔒 £2•••• |
| TV | 🔒 1•• (••%) | 🔒 +£1•••• (+••%) | 🔒 £4•••• | 🔒 £2•••• |
| Internet | 🔒 9• (••%) | 🔒 +£1•••• (+••%) | 🔒 £4•••• | 🔒 £2•••• |
| Parking | 🔒 9• (••%) | 🔒 +£1•••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Barbecue | 🔒 3• (••%) | 🔒 +£8••• (+••%) | 🔒 £4•••• | 🔒 £4•••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
Studio (6.7 nights)
2 bedrooms (6.7 nights)
3 bedrooms (4.9 nights)
1 bedroom (4.5 nights)
4+ bedrooms (2.4 nights)
Cleaning fee by bedroom
4+ bedrooms (£226)
3 bedrooms (£105)
2 bedrooms (£54)
1 bedroom (£40)
Studio (£15)
Professional host share
Independent hosts (65%)
Professionally managed (35%)
Over the 12 months ending September 2026, the Newbury market averaged 161 active Airbnb and VRBO listings, down 11% from a year earlier and up 30% over two years.
An average Newbury listing earns £22K/year. High-performing listings earn £57K, while low-performing listings earn £8K.
Average occupancy in Newbury is 36%, producing RevPAR of £43 per available night.
4+ bedroom listings generate the highest average annual revenue in Newbury, at £59K.
Rules vary across Newbury. Newbury: Moderate. Part of West Berkshire Council jurisdiction. Planning permission required for material change of use. Some enforcement activity but many hosts operate without permission. Complaints-driven system. Reading: Moderate. Planning permission needed if STR becomes primary use. No specific licensing scheme. Enforcement mainly reactive to neighbor complaints. Active Airbnb market despite regulations. Hungerford: Lenient. Part of West Berkshire but rural location. Planning rules apply but minimal enforcement. Small market with limited regulatory attention. Verify requirements for the property's jurisdiction.
The Newbury Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 11% year-over-year, while RevPAR has increased 17%, suggesting demand is outpacing available supply.
RevPAR is highest in July and August; it is lowest in January and February.
The most common amenities are Heating (96%), Kitchen (95%), TV (90%). The strongest positive revenue associations are Ev Charger (+174%), Washing Machine (+92%), TV (+67%).
Average daily rate in Newbury is £177, up 16% year-over-year. Rates peak in July and are lowest in January.
Guests in Newbury book an average of 34 days in advance, up 4% from last year. Booking windows range from 32 days for 1-bedroom listings to 42 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Sunday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 14% higher than weekday occupancy.
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